Drink & Paint

Head of Marketing

Drink & Paint

full-time

Posted on:

Location Type: Hybrid

Location: Köln • Germany

Visit company website

Explore more

✨ AI Apply
Apply

Job Level

Lead

About the role

  • You take responsibility for our entire marketing strategy.
  • You lead the team, develop clear structures and processes, and ensure that good ideas turn into measurable results.
  • You think holistically and love when aesthetics meet metrics.
  • You are responsible for the entire marketing area—from performance to content to community.
  • You develop strategies, set priorities, and keep the red thread in hand.
  • In Paid Social—especially on Meta—you bring solid, hands-on experience.
  • You lead the existing team and help us continue to grow it.
  • With a clear focus on Brand & Storytelling you think about our brand holistically—from the first touchpoint to long-term brand loyalty.
  • You love numbers and dashboards, test hypotheses, optimize funnels, and derive actions that actually work.

Requirements

  • Minimum 5 years of professional experience in marketing: ideally in a startup or agency
  • Strong performance marketing expertise—particularly operationally on Meta
  • Team lead experience: you have already led and developed a marketing team
  • Brand sensibility: you love strong brands, good design and clear language—and know how to bring these elements together consistently
  • Analytical thinking and confident handling of KPIs, tools & budget management
  • You bring the drive to tackle challenges, think solution-oriented, and are eager to take on responsibility
Benefits
  • Start-up culture - we are a fast-growing, dynamic startup where your sense of responsibility is valued
  • You will work closely with the founders, contribute new ideas and help shape the strategic direction of the brand
  • Fast decision-making processes & open communication
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
performance marketingbrand strategycontent marketingcommunity managementdata analysisKPI managementfunnel optimizationhypothesis testingbudget managementstorytelling
Soft Skills
team leadershipanalytical thinkingsolution-oriented mindsetresponsibilitycreativitycommunicationstrategic thinkingprioritizationcollaborationadaptability