DrAnsay.com

Performance Marketing

• Strategy & Management: You develop cross-channel performance marketing strategies (Google Ads, Meta, TikTok, LinkedIn, Display, Native, YouTube, etc.), analyze KPIs and implement data-driven optimizations (A/B tests, attribution, conversion optimization).
• Budget & Scaling: You are responsible for cross-channel allocation of the marketing budget and steer efforts toward maximizing ROI and sustainable revenue growth.
• Team Leadership & Growth: You lead a growing team of senior marketing managers and specialists — including recruiting, development and coaching.
• Cross-functional Collaboration: You work closely with the CMO and teams from BI, Product, Content, UX and Tech to shape a consistent, performance-driven customer journey.
• Trend & Market Analysis: You monitor relevant developments in digital marketing, test new platforms and technologies, and continuously integrate best practices into the campaign strategy.

Head of Performance Marketing – Digital Health, Online Platforms

Social Media Manager

• Über uns: Dr. Ansay entwickelt digitale Gesundheitsplattformen (z. B. AU-Schein.de) und baut ein Cannabis-E-Commerce.
• Konzept & Storytelling: Ideen & Skripte für kurze Social-Media-Videos (Reels, TikToks, Shorts) entwickeln.
• Vor der Kamera: Inhalte authentisch & sympathisch präsentieren (Education bis Trendformate).
• Hinter der Kamera: Videos filmen, schneiden und eigenständig bearbeiten.
• Content-Planung: Eng mit dem Social-Media-Team an strategischen Themen & Formaten arbeiten.
• Trendscouting: TikTok-, Instagram- und YouTube-Trends beobachten und kreativ für die Marke umsetzen.

Head of Performance Marketing – Digital Health, Online Platforms

Social Media Content Creator – Video & Storytelling