Dr. Kaske Marketingberatung

Digital Marketing

• Content creation and maintenance for websites, social media and newsletters
• Search engine optimization of texts and landing pages
• Support with paid media (Google Ads, Meta Ads, LinkedIn Ads)
• Participation in influencer and social media campaigns
• Preparation of reports and analyses (e.g., Google Analytics, Semrush)
• Research on trends, competitors and relevant topics in online marketing

Mandatory Intern — Online Marketing

SEO Marketing

• Developing, implementing and continuously improving SEO strategies for our clients.
• Analyzing and evaluating existing client projects from technical, structural and content perspectives.
• Strategically planning new web projects (both content and technical aspects) and independently leading projects where SEO is the primary focus.
• Creating and maintaining websites and landing pages, performing on-page and off-page optimizations, as well as CMS management.
• Implementing SEO measures according to Google guidelines and overseeing the editorial development of websites.
• Conducting internal training sessions and client workshops.

Mandatory Intern — Online Marketing

Senior SEO Manager