Digital Media Management

Producer

• Create original, engaging social content for multiple projects.
• Post approved content and engage with each talent’s audience and related accounts while maintaining the talent’s voice and a high level of accuracy.
• Manage a social calendar, assist with the strategy, and help develop innovative new ideas for each project
• Ideate and take care of social media activations.
• Stay up to date and in the know on all things digital, including trending formats (e.g. TikTok trends, Twitter trending topics), and help provide recommendations for talent to participate when appropriate.
• Report weekly observations on social media analytics and growth compiling monthly recap reports.

Social Content Producer

Social Media Manager

• Reviews social media campaign performance and produces, visualizes, and analyzes metrics to make recommendations
• Helps source and identify social media trends and makes suggestions on how they can be applied to campaigns
• Dives into user engagement and conversion data to determine the effectiveness of copy and community management tactics
• Develops a strong understanding of project-based audience targets and how we can tap into them
• Researches online fan communities and makes recommendations on how to best engage
• Takes data and observations and uses them to construct detailed reports and visual presentations
• Builds out dashboards that lead to effective campaign reporting and tactical learnings based on social media campaign objectives
• Collaborates closely with the accounts, strategy, partnerships, and creative teams to support their work with data-driven insights

Social Media Analyst

• Contribute to innovative and engaging social media campaigns
• Ideate social media content buckets and creative
• Post content to all social media channels
• Facilitate community management on all social media channels
• Oversee editorial calendars and content rollouts
• Write creative copy and adjust voice/tone as needed
• Participate in brainstorms for various campaigns across the company
• Administer reporting and analytics

Social Content Producer

Social Media Analyst

Junior Social Media Manager