Manager, Paid Social
Digital Matter
full-time
Posted on:
Location Type: Hybrid
Location: New York City • New York • United States
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Salary
💰 $109,000 - $125,000 per year
About the role
- Day-to-day management of Paid Social campaigns, with oversight & responsibility of pacing, optimization, and reporting
- Manage a team of Associates and Analysts
- Assist with campaign architecture & execution
- Analyze large quantities of data and proactively identify optimization opportunities to communicate to internal and external stakeholders
- Provide insightful recommendations based off best practices as they align to the client’s overarching goals inclusive of creative, copy, audiences, and placements; analyze ‘best in class’ creative examples in market to put forth recommendations & creative requests accordingly
- Present recommendations to internal & external stakeholders; be the primary Paid Social contact for select clients
- Provide recommendations (internal & external) around audience targeting based on client priorities
- Lead meetings & communications with Paid Social partners; responsible for next steps & follow ups on said calls
- Consistently keep team informed on status of projects verbally and/or in writing
- Remain current with industry trends, continually leveraging new tools and industry best practices to boost efficiency and effectiveness of campaigns
Requirements
- 5+ years of hands-on Paid Social campaign management experience
- Proficient in Microsoft Excel & PowerPoint
- Proven analytical and quantitative skills, and an ability to use data and metrics to back up assumptions, drive rationale, discover root causes, and identify opportunities
- Active interest in social media, performance media, marketing, and ecommerce; interest in Fashion is a plus
- Excellent verbal and written skills; exceptional organizational skills, multi-tasking capabilities, attention to detail, and proactivity
- BA/BS or equivalent with an emphasis on marketing, business or coursework of a quantitative nature
Benefits
- Full coverage health insurance including Medical, Dental, and Vision
- 401K with company contribution
- Unlimited vacation days
- Paid parental leave
- Digital Matter cell phone plan
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Paid Social campaign managementdata analysisaudience targetingcampaign optimizationreportingquantitative skillscreative analysisperformance mediaecommerce marketingproject management
Soft Skills
communicationorganizational skillsmulti-taskingattention to detailproactivityleadershipteam managementpresentation skillsstakeholder managementrecommendation development
Certifications
BA/BS in MarketingBA/BS in Business