
Field Marketing Manager – Columbus & Cleveland
DICK'S Sporting Goods
full-time
Posted on:
Location Type: Remote
Location: Ohio • United States
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Salary
💰 $76,500 - $124,600 per year
About the role
- Own the development and execution of localized marketing strategies to achieve regional business goals and resonate with the local community
- Deliver actionable market intelligence to inform campaign inputs such as audience segmentation, messaging strategies, and media plans
- Monitor and analyze competitive activity and activate proactive strategies that expand market share and sustain brand leadership
- Serve as the regional bridge between national marketing team and store teams, ensuring seamless communication and local adaptation
- Manage Field Marketing Budget for designated markets and optimize for ROI, efficiency, and innovation
Requirements
- Bachelor's Degree in Marketing, Advertising, Business Administration, or Communications
- 5-7 years of experience with 3-5 years of related experience as a regional or company merchandise or marketing professional in a retail or multi-unit environment
- Possess a valid driver’s license
- Successfully pass comprehensive criminal background and motor vehicle checks
- Excellent interpersonal and team building skills
- Ability to multi-task and work independently in a fast-paced environment
- Flexible availability in work schedule including some nights, weekends, and holidays
- Some travel within territory required.
Benefits
- Health insurance
- 401(k) matching
- Paid time off
- Flexible working hours
- Professional development opportunities
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
localized marketing strategiesaudience segmentationmessaging strategiesmedia planscompetitive analysismarket share expansionbudget managementROI optimizationinnovation in marketing
Soft Skills
interpersonal skillsteam buildingmulti-taskingindependent workflexibilitycommunication
Certifications
Bachelor's Degree in MarketingBachelor's Degree in AdvertisingBachelor's Degree in Business AdministrationBachelor's Degree in Communications