Compliance Lead
Rally Health
Senior Manager, Digital Marketing Technology and Operations
Diabetes Youth Families
full-time
Posted on:
Origin: • 🇺🇸 United States • Massachusetts
Visit company websiteSalary
💰 $132,975 - $199,463 per year
Job Level
Senior
About the role
- Drive the voice of the business in the execution of digital initiatives and align website operations with overall business objectives
- Provide strategic leadership and oversight of daily digital operations (websites, CRM), ensuring optimal performance, integration, and alignment with organizational goals
- Implement, operationalize and optimize digital tools and platforms to enhance operational efficiency and drive business results
- Lead the global process to update the website and ensure content and experience is compliant and measurable by analytical systems
- Ensure the security and integrity of omnipod.com and associated tools, including data protection and compliance with relevant regulations
- Lead strategic support and governance of tracking, analytics, and reporting technologies such as Google Analytics and PowerBI
- Develop and maintain website health through codified best practices including usability, information architecture, search optimization and design
- Implement and maintain quality assurance processes, execute conversion rate optimization and live site testing
- Provide strategic guidance and governance for the technical direction of Omnipod.com and ensure alignment with enterprise architecture
- Partner with regulatory and privacy teams to ensure compliance with HIPAA, GDPR, and other applicable data privacy frameworks
- Support digital projects, coordinate with cross-functional teams, monitor project progress, identify risks and implement mitigation strategies
- Lead and mentor a team of digital professionals and foster a collaborative and innovative work environment
- Communicate project status to stakeholders and provide regular updates
Requirements
- Bachelor's Degree (Preferred field of study: Business, Information Technology, Marketing, or related field)
- 10+ years experience in digital project management and operations
- Proven experience in website operations management or a similar role
- Strong understanding of digital marketing, web development, and digital tools
- Proficiency in project management software (e.g., Basecamp, Confluence, Jira) and Agile project management methodologies
- Strong leadership and team management skills
- In-depth knowledge of web technologies, CMS platforms, and best practices
- Strong analytical and problem-solving skills
- Experience with website performance testing tools and techniques
- Understanding of web security principles and practices
- Experience with tracking, analytics, and reporting technologies such as Google Analytics and PowerBI
- Ability to manage complex and cross-functional projects concurrently and get stakeholder buy-in
- Strong communication and collaboration skills
- Preferred: Experience in Medical Device, Pharmaceutical or Healthcare industry
- Flexibility to travel (~10%) and to take morning/evening calls to align with international business hours
