Devoted Studios

Head of Marketing – Automation

Devoted Studios

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Location Type: Remote

Location: Canada

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Job Level

Lead

About the role

  • Social Media Oversight & Production Alignment:
  • We have a social media team. What we don't always have is tight connective tissue between what they publish and what's actually happening across the business. That's what this role fixes.
  • Ensure social content reflects real production capacity and upcoming milestones
  • Own the connection between production updates and what goes public, nothing falls through the gap
  • Coordinate directly with clients on material approvals and IP permissions
  • Enforce a zero-tolerance standard on publishing anything not properly cleared
  • Keep sales informed and ensure marketing is actively supporting capacity visibility
  • AI & Automation:
  • This is the core of how we expect marketing to evolve. Not a project. Not a pilot. A permanent shift in how the team operates.
  • Design and deploy AI-powered workflows — n8n, Make, or equivalent
  • Automate content repurposing across podcast, social, email, and blog
  • Build dashboards that give leadership real-time visibility without manual reporting
  • Automate production-to-marketing handoffs and client approval tracking
  • Systematically identify and eliminate manual processes from the marketing function
  • Team Leadership & Accountability:
  • You will lead a team of experienced marketing professionals and take full ownership of how they deliver. The founder should never have to chase an update or wonder what the team is working on.
  • Set clear priorities, run tight delivery cadences, and hold the team to them
  • Provide weekly reporting to the founder — short, clear, numbers-driven
  • Manage contractors, agencies, and external vendors
  • Oversee website, brand assets, decks, client materials, and merch
  • Oversee community management in coordination with community leads
  • Manage onboarding for new team members and contractors
  • Devoted Speakeasy Podcast:
  • Devoted Speakeasy is one of the industry's most respected voices in GameDev. It has a loyal audience and a strong identity. Your job is to protect that and keep it sharp, not to turn it into a marketing funnel.
  • Maintain editorial quality and brand consistency
  • Oversee guest pipeline and production cadence
  • Ensure podcast content gets properly amplified across other channels
  • Keep the tone and positioning true to what makes Speakeasy worth listening to
  • Brand & Strategic Direction:
  • Across everything, social, podcast, website, events, client materials, you are the guardian of the Devoted brand. High quality, consistent voice, and a clear sense of where we're going.
  • Evolve brand positioning in line with business growth
  • Maintain quality standards across all external-facing touchpoints
  • Support conference presence, merch, and partnership materials
  • Contribute strategic thinking on where marketing can create real business impact

Requirements

  • - 10+ years in marketing, with meaningful time leading teams
  • - You've worked closely with founders or senior leadership as a true business partner
  • - Strong brand instinct, you know what's on-brand, what isn't, and why it matters
  • - Highly structured and delivery-focused without being bureaucratic
  • - Comfortable being direct, with your team, with clients, with leadership
  • - Deep hands-on experience with AI and automation tools (n8n preferred)
  • - Solid grasp of analytics, dashboards, and performance reporting
  • - Experience managing paid channels (Google, Meta, LinkedIn) and SEO basics
  • - Proven at managing external contractors and agencies
  • **Nice to Have:**
  • - Background in GameDev, art production, or the broader creative industry
  • - Experience with B2B marketplaces or talent platforms
  • - Email marketing platform experience (Mailchimp, GetResponse, or similar)
Benefits
  • **We offer:**
  • - Strong and enthusiastic team – you will have the opportunity for knowledge sharing, learning, and professional self-development
  • - Interesting and challenging tasks – solve diverse and challenging issues, communicate with people within the company as well as with our partners;
  • - Convenient working conditions – remote work, the opportunity to build your own working day with flexible working hours
  • - А chance to work in a highly professional and dynamic team working with a wide range of International Game Production projects, attractive remuneration package, and opportunities to develop professionally.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
AIautomationanalyticsdashboard creationperformance reportingSEOcontent repurposingsocial media managementemail marketingbrand positioning
Soft Skills
team leadershipaccountabilitycommunicationstructured thinkingdelivery-focuseddirectnessstrategic thinkingclient managementcollaborationprioritization