Deutsche Bank

Senior Search Engine Advertising Manager – Private Bank

Deutsche Bank

full-time

Posted on:

Location Type: Office

Location: Berlin • Germany

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Job Level

Senior

About the role

  • Strategic end-to-end responsibility for the implementation, management and scaling of our performance campaigns (Search, YouTube, Display, App Campaigns)
  • Conceptualization and quality control of creatives, ad copy and audience‑targeted landing pages
  • Development of a strategic performance roadmap including hypotheses, test designs and continuous optimization approaches
  • Subject‑matter contact for data‑driven performance decisions within digital sales and a driver of initiatives for future growth areas
  • Interpretation of complex KPIs and derivation of strategically relevant recommendations for stakeholders at all levels

Requirements

  • Degree in economics or a comparable qualification
  • Several years of solid experience in Search Engine Advertising — ideally in an enterprise environment (Google Ads, Google Campaign Manager, Microsoft Ads, Apple Search Ads, Google Analytics)
  • Advanced knowledge of tracking architectures as well as common attribution and measurement models
  • Experienced in using modern incrementality methods (Conversion Lift, Geo‑Lift)
  • Strong analytical skills and the ability to communicate complex issues clearly and persuasively
  • Team‑oriented working style and pronounced results orientation — with a focus on both short‑term performance and long‑term growth objectives.
Benefits
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Hard Skills & Tools
Search Engine AdvertisingGoogle AdsGoogle Campaign ManagerMicrosoft AdsApple Search AdsGoogle Analyticstracking architecturesattribution modelsmeasurement modelsincrementality methods
Soft Skills
analytical skillscommunication skillsteam-orientedresults orientation
Certifications
degree in economics