Social Media Manager
The Boutique COO
Social Media Marketing Specialist
Destination Pet, LLC
full-time
Posted on:
Location Type: Remote
Location: Remote • Illinois, Kansas, Minnesota, Pennsylvania, Texas • 🇺🇸 United States
Visit company websiteSalary
💰 $60,000 - $85,000 per year
Job Level
Mid-LevelSenior
About the role
- Create, shoot, and edit original, high-performing content (short-form video, Reels, TikTok’s, carousels, graphics, etc.)
- Develop and execute a content strategy that grows reach, engagement, and brand love across TikTok, Instagram, Facebook, YouTube Shorts, etc.
- Pitch, storyboard, and produce trend-driven and evergreen content that aligns with our mission and voice.
- Be the on-camera talent for lifestyle and behind-the-scenes content—your pet can (and should) make regular appearances.
- Use performance insights to fine-tune content and strategy for each platform.
- Engage actively with our audience—responding to comments, participating in trends, and building community.
- Collaborate with marketing, design, and product teams to maintain brand alignment.
- Keep a pulse on pet culture, social trends, and platform updates to drive innovation in content.
- Assist with influencer/creator outreach and UGC strategies when needed.
- Attend events, shoots, etc. to capture assets.
- Sprinklr platform for posting, UGC, and reporting.
Requirements
- 3–5 years of experience in social media content creation, strategy, or a related role.
- A standout portfolio that showcases your original video, design, and storytelling abilities.
- Comfortable and charismatic on camera (with bonus charisma from your pet)
- Deep knowledge of social platforms and native tools (Instagram, TikTok, Meta Suite, YouTube, etc.)
- Strong video editing and graphic design skills; proficiency in Adobe Creative Suite (especially Premiere Pro, Photoshop, Illustrator, Adobe Express)
- UGC or influencer content experience.
- Full understanding of Sprinklr on posting, UGC, and reporting.
- Experience developing platform-specific strategies with measurable results.
- Exceptional communication, writing, and project management skills.
- Highly creative, detail-oriented, and self-motivated.
- Must love animals—dog or cat parent preferred.
Benefits
- Health, vision, dental, long & short-term disability, and Life insurance
- A Startup mentality company with stable funding
- 401k match
- Pet Care discounts
- Flexible Time Off
- Opportunity to grow your career with a network of like-minded professionals
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
video editinggraphic designcontent strategystorytellingsocial media content creationplatform-specific strategiesperformance insightsUGC experienceinfluencer content experienceAdobe Creative Suite
Soft skills
communicationwritingproject managementcreativitydetail-orientedself-motivatedcharismaaudience engagementcollaborationcommunity building
