Desjardins

Marketing Communications Advisor

Desjardins

full-time

Posted on:

Location Type: Hybrid

Location: Toronto • Canada

Visit company website

Explore more

✨ AI Apply
Apply

About the role

  • Produce and update marketing content (FR/EN): presentations, brochures, pitch materials, emails, LinkedIn posts, narratives and technical content related to products and internal expertise.
  • Adapt messaging to the needs of various distribution networks (advisors, brokers, internal sales forces).
  • Integrate storytelling elements into presentations, training materials and event content.
  • Maintain and optimize B2B tools and marketing documents.
  • Use engagement data (Web, email, LinkedIn) to improve content performance and impact.
  • Work closely with DGIA, Product, Sales, Compliance, Studio and Digital Marketing teams.
  • Define and implement a multi platform content strategy to enhance visibility of our expertise and investment solutions.
  • Produce corporate videos and podcasts, including: Pre production: briefs, scripts, storyboarding, selecting and preparing guest speakers.
  • Production: supervising filming/recording in alignment with brand standards.
  • Post production: reviewing edits, visual branding, subtitles, FR/EN versions.
  • Build and manage a library of reusable content (educational capsules, video excerpts, short form content).
  • Deploy content across internal and external channels (Web, SharePoint, events, LinkedIn, etc.).
  • Ensure editorial quality, visual consistency and compliance with regulatory standards.
  • Contribute to the development and evolution of the Wealth Management B2B brand.
  • Develop key messages, editorial standards and brand guidelines in collaboration with the Visibility & Engagement team.
  • Ensure brand consistency across all communications related to products, content and internal expertise.
  • Support the deployment and adoption of brand standards among internal teams and partners.

Requirements

  • Bachelor’s degree in Communications, Marketing or a related field
  • A minimum of four years of experience in B2B marketing/communications or corporate communications requiring creativity, autonomy, structured thinking and strong editorial rigor
  • Knowledge of French is required for positions in Quebec
  • Advanced proficiency of English due to the nature of the duties or work tools or because the position involves interactions with English-speaking partners, members and/or clients
  • Expertise in writing in French and English
  • Experience with video/podcast production (pre production → production → distribution)
  • Ability to simplify and communicate financial content and investment products
  • Strong ability to collaborate with multiple stakeholders (DGIA, Marketing, Product, Studio, Compliance)
  • Advanced proficiency with Microsoft 365
Benefits
  • Competitive salary and annual bonus
  • 4 weeks of flexible vacation starting in the first year
  • Defined benefit pension plan that provides predictable, stable income throughout retirement
  • Group insurance including telemedicine
  • Reimbursement of health and wellness expenses and telework equipment
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
B2B marketingcontent strategyvideo productionpodcast productionstoryboardingeditorial standardsfinancial content communicationnarrative developmenttechnical content writingdata analysis
Soft Skills
creativityautonomystructured thinkingeditorial rigorcollaborationcommunicationadaptabilityattention to detailstorytellingbrand consistency