DEPT®

Account Lead, Paid Social Media

DEPT®

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $105,000 - $115,000 per year

Job Level

Senior

About the role

  • Maintaining a deep understanding of Facebook/Instagram, TikTok, Snapchat, Pinterest, Reddit channels and ability to drive growth strategy to hit client KPIs.
  • Serving as the day-to-day contact for all social platforms.
  • Oversee budgets and forecasting to ensure client KPIs are being met or exceeded
  • Core understanding of growth services (Business Intelligence, Decision Sciences, Creative), where they fit within the client relationship, and when to leverage/push strategy around each to meet client goals.
  • Owning, coordinating and ensuring the successful completion of the client’s social account roadmap (inclusive of growth services), ensuring they are aligned with the client’s goals & priorities.
  • Staying up to date on paid social trends and maintaining an understanding of the impact to clients’ business goals.
  • Owning the overall media planning strategy of their accounts with the support of their Director and account Client Partners as needed.
  • Ensuring appropriate processes & best practices are in place for client management & spearheading implementation when they are not present.

Requirements

  • A minimum of 6 years paid social experience
  • A proven track record of successfully managing accounts with varying goals, spend levels, attribution models and incorporating the right agency tools, growth teams, and expertise to build stronger performance and growth.
  • A deep understanding of Meta ads manager and be skilled at effectively communicating paid social goals, targets, and direct-response tactics to clients and can get into the weeds when necessary.
  • Excellent organizational, strategic, and communication skills: you’ll need to be able to oversee several projects and effectively communicate and teach optimization tasks to multiple team members at once, all while looking for opportunities to streamline account work through automation and developing a QA plan for each client.
  • History of communication with higher-level client contacts (C-levels for small to medium companies, VPs+ for large companies) to provide agency POVs and build a stronger relationship
Benefits
  • Health insurance
  • 401(k) matching
  • Flexible work hours
  • Paid time off
  • Professional development opportunities
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
paid social experienceaccount managementmedia planning strategygrowth servicesattribution modelsoptimization tasksQA plan developmentbudget forecastingclient KPIsdirect-response tactics
Soft Skills
organizational skillsstrategic skillscommunication skillsrelationship buildingteam coordinationproject oversightteaching skillsstreamlining processesclient managementproblem-solving