dentsu Austria

Google Analytics Consultant

dentsu Austria

full-time

Posted on:

Location Type: Remote

Location: India

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Job Level

Junior

About the role

  • Work with the Team Lead for the analysis of highly complex data sources, identifying trends and patterns in data and make recommendations based on analysis results
  • Perform root cause analysis on complex data anomalies and working closely data stewards to define best practice
  • Ability to develop Measurement Plans for Web & App Analytics Platforms such as Google Analytics, Adobe Analytics, etc.
  • Ability to Test & Debug the Analytics Data Collection using various debugging tools
  • Analyze data and generate insights in form of revenue/growth prediction, trends and anomalies, customer segmentation, etc.
  • Work closely with the project management teams to drive delivery and engagement
  • Drive performance of analytics and tagging capabilities to impact overall business results
  • Find opportunities to cross-sell other services, including data analysis, attribution analysis, ad-tech, CRM integration, marketing automation, etc.

Requirements

  • Bachelor’s degree in computer science, Information Systems or Statistics
  • 6 months to 1 years of experience working with Web Analytics, Mobile Measurement Platforms, Tag Management Platforms, Visualization Platforms
  • Must have a clear understanding of Google Marketing Platform, and how to leverage the Google stack to the greatest advantage of clients
  • Strong analytical, visual thinking and communication with the ability to identify business questions, pain points and opportunities, analyse quantitative and qualitative data and develop actionable recommendations
  • Ability to clearly communicate processes and requirements to internal and external stakeholders
Benefits
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Applicant Tracking System Keywords

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Hard Skills & Tools
data analysisroot cause analysismeasurement plansweb analyticsmobile measurement platformstag management platformsdata visualizationrevenue predictioncustomer segmentationdebugging
Soft Skills
analytical skillsvisual thinkingcommunicationproblem-solvingstakeholder engagement
Certifications
Bachelor’s degree in computer scienceBachelor’s degree in Information SystemsBachelor’s degree in Statistics