Demandbase

Advertising Account Director, Mid-Market

Demandbase

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $88,000 - $133,000 per year

Job Level

About the role

  • Own a mid-market territory of approximately 100 accounts with a ~$10M annual quota, focused primarily on new opportunities.
  • Prospect into new and previously unengaged accounts, developing greenfield opportunities from initial outreach through close.
  • Convert previously inactive or lightly engaged accounts into new customers through discovery-led, consultative, collaborative selling.
  • Build relationships with marketing, demand generation, and advertising leaders, developing multi-threaded engagement early in the sales cycle.
  • Partner closely with GADs and ACs in a co-selling motion, aligning on account strategy and ensuring a cohesive SaaS and Ads go-to-market approach.
  • Manage deal cycles ranging from fast-moving monthly or quarterly closes to more complex 6–9 month buying processes.
  • Drive consistent outbound and inbound pipeline creation, maintain forecast accuracy, and execute disciplined sales processes.
  • Serve as a trusted advisor in advertising, linking Demandbase’s Ads and ABM platforms to measurable customer outcomes.
  • Collaborate cross-functionally with Marketing, Product, and Customer Success to strengthen Demandbase’s brand presence in the advertising ecosystem.

Requirements

  • 3–5+ years of mid-market or new business sales experience in digital media, DSP, ad-tech, or related advertising solutions
  • Proven success closing net-new business and building pipeline through proactive prospecting, outreach, and discovery
  • Experience selling into marketing and advertising teams, with the ability to engage both decision-makers and functional buyers
  • Demonstrated ability to convert cold or lightly engaged accounts into first-time customers
  • Comfortable operating without rigid playbooks; thrives in fast-paced, evolving environments
  • Curiosity, initiative, and creativity in uncovering customer needs and aligning solutions
  • Excitement of the use of AI, automation, and creative tactics to sell smarter
  • SaaS/ABM familiarity is a plus, but not required
Benefits
  • up to 100% paid premiums for Medical and Vision coverage
  • range of mental wellness resources
  • flexible PTO policy
  • 15 paid holidays in 2025
  • No Internal Meetings Fridays
  • competitive 401(k) plan
  • short-term and long-term disability coverage
  • life insurance

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
sales experienceprospectingconsultative sellingpipeline creationforecast accuracyclosing businesscustomer engagementaccount strategySaaSABM
Soft skills
relationship buildingcollaborationinitiativecreativitycuriosityadaptabilitycommunicationproblem-solvingtrustworthinessstrategic thinking