Senior Manager, Web Strategy
Demandbase
full-time
Posted on:
Location Type: Remote
Location: United States
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Salary
💰 $163,000 - $245,000 per year
Job Level
Tech Stack
About the role
- Own end-to-end web strategy
- Conduct gap analysis of current-state web capabilities
- Lead conversion rate optimization (CRO) efforts
- Drive SEO and AI search optimization
- Manage web development resources
- Partner with design and marketing
- Provide technical oversight for CMS platforms and migrations
Requirements
- 8-10 years of relevant professional experience
- 3-5 years in people management experience
- Experience owning web strategy in a B2B SaaS environment
- Experience supporting enterprise and mid-market audiences
- Strong technical fluency to partner with and manage web developers and CMS platforms
- Hands-on experience leading CMS migrations (e.g., WordPress to Webflow)
- Advanced use of web analytics, experimentation, and performance reporting
- Proven budget management experience
Benefits
- options for up to 100% paid Medical and Vision premiums for employees
- flexible PTO policy
- paid holidays
- access to mental health and wellness resources
- 401(k) with pre-tax, after tax, and roth options
- short-term/long-term disability
- life insurance
- other great benefits
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
web strategyconversion rate optimizationSEOAI search optimizationgap analysisCMS platformsCMS migrationsweb analyticsexperimentationperformance reporting
Soft skills
people managementtechnical fluencycollaborationbudget management