David&Goliath

Senior Communications Planner

David&Goliath

full-time

Posted on:

Location Type: Hybrid

Location: El SegundoCaliforniaUnited States

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Salary

💰 $90,000 - $105,000 per year

Job Level

About the role

  • Define the campaign channel ecosystem to create a view of the overall communications plan and content strategy required to meet KPIs
  • Work with the strategy and creative teams to take a creative idea/platform and connect it across a variety of consumer touchpoints
  • Focus on the channel strategy with media partners, ensuring strategic alignment between medium and message
  • Develop and/or use consumer journeys to facilitate planning
  • Decipher existing qualitative and quantitative research reports, data and analytics to connect with our audience
  • Take on a total market approach when making recommendations

Requirements

  • 8+ years of experience in a communications planning or strategy role at an advertising, digital, PR, media and/or integrated marketing agency
  • Knowledge of both traditional and digital media planning
  • Experience with tech brands is a plus
Benefits
  • Health insurance
  • Retirement plans
  • Paid time off
  • Flexible work arrangements
  • Professional development
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
communications planningcontent strategymedia planningdata analyticsqualitative researchquantitative researchconsumer journey mappingKPI developmentstrategic alignment
Soft Skills
collaborationcreativitystrategic thinkinganalytical skillscommunication