Dataiku

Marketing Campaign Operations Manager

Dataiku

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $130,000 - $150,000 per year

About the role

  • Partner closely with the marketing team during campaign kickoffs to determine scope
  • Enable the team on how to effectively operate with the campaign hierarchy and taxonomy
  • Develop strategic projects to improve the way we track the efficacy of our campaigns
  • Build processes to connect the dots from campaign spend all the way through to ROI
  • Manage the creation process of omni-channel, integrated campaigns
  • Oversee a review/approval process to ensure data integrity and governance across regions
  • Work with our Salesforce team to identify, diagnose, and triage tracking issues
  • Determine ways to innovate and improve campaign creation through the use of AI
  • Own the reporting mechanism for our campaigns, working with our marketers to determine the “stops, starts, and continues”

Requirements

  • At least 4-6 years of experience working in marketing operations supporting mid to large marketing organizations
  • An understanding of B2B marketing (paid, offline, ABM) and have experience building and maintaining a scalable campaign process
  • In-depth experience with Salesforce CRM, either as an operator or an administrator
  • Detail-oriented and driven by deliverables
  • Deep experience with a full channel mix, at all stages of the buyer journey
  • Demonstrated ability to use data to drive decision making
  • Comfort both working operationally in the tools and formalizing high level frameworks
Benefits
  • stock options
  • medical, dental, and vision plans
  • flexible spending accounts
  • pre-tax commuter benefits
  • 401k company match
  • paid vacations and sick leave
  • paid parental leave
  • employer paid disability coverage
  • additional health and wellbeing perks and benefits
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
campaign managementdata analysisROI trackingcampaign hierarchytaxonomy developmentprocess improvementAI innovationB2B marketingABMdata-driven decision making
Soft Skills
detail-orienteddeliverable-drivencollaborationstrategic thinkingproblem-solvingcommunicationorganizational skillsleadershipinnovationadaptability