Product Marketing Specialist
Databento
full-time
Posted on:
Location Type: Remote
Location: United States
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About the role
- Write and review landing pages, activation flows, and sales copy to drive engagement and conversion.
- Drive product marketing initiatives, including positioning, messaging, and launch campaigns.
- Plan and execute content and social distribution (blogs, LinkedIn, X/Twitter, founder amplification).
- Collaborate with product, sales, and growth teams on experiments, campaigns, and activation strategies.
- Track and measure performance using analytics, dashboards, and CRM tools.
- Support cross-functional initiatives to optimize user acquisition, engagement, and conversion.
Requirements
- Bachelor's degree.
- At least 2 years of experience in one or more marketing disciplines, especially brand marketing, experiential marketing, marketing design, or content strategy.
- Portfolio demonstrating strong brand-focused or content work.
- Experience marketing to technical audiences (engineers, finance professionals, scientists).
- Experience supporting product launches, sales copy, experiments, activation flows, or conversion optimization.
- Experience creating content and social distribution (blogs, LinkedIn, X/Twitter, founder amplification).
- Familiarity with marketing ops and analytics (CRM, dashboards, funnel tracking).
- Familiarity with marketing design tools (e.g., Canva, Figma).
- Strong copywriting skills.
Benefits
- health, dental, disability, and life insurance benefits
- 401(k) matching for full-time employees
- accommodate 100% remote work
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
copywritingcontent strategyconversion optimizationbrand marketingexperiential marketingmarketing designanalyticsfunnel trackingsocial distributionproduct launches
Soft Skills
collaborationcommunicationcreativitystrategic thinkingengagement
Certifications
Bachelor's degree