Head of Marketing
Dandelion Energy
full-time
Posted on:
Location Type: Hybrid
Location: Washington, DC • District of Columbia • Massachusetts • United States
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Job Level
About the role
- Drive pipeline growth and deal closings: Partner with Sales leadership to design and execute campaigns that generate, accelerate, and close opportunities.
- Launch new offerings: Lead go-to-market initiatives for new products and programs, positioning Dandelion as the clear leader in residential geothermal.
- Empower sales success: Create high-quality content — messaging, collateral, case studies, and competitive positioning — that equips our sales teams to win.
- Drive event success: Build and execute an event plan to efficiently develop homebuilder and market relationship.
- Elevate brand presence: Own and evolve Dandelion’s brand strategy and build geothermal as a high-awareness option for homebuilders through compelling storytelling, and thought leadership.
- Market intelligence: Deliver actionable insights on buyer behavior, market dynamics, and competitive trends.
- Customer enablement: Help Dandelion’s customers market and sell geothermal as a differentiated feature for homebuyers
Requirements
- 10+ years of B2B marketing experience, with at least 2 years in a people management role
- Demonstrated ability to partner effectively with sales to drive demand and accelerate deals.
- Proven success in building brand presence and delivering measurable pipeline growth.
- Deep expertise in account-based marketing and field marketing strategies.
- Strong product marketing background with experience driving GTM strategies.
- Excellent communication, leadership, and cross-functional collaboration skills.
- Comfortable in a fast-paced, scrappy, and evolving environment
- Willingness to work in-office (Arlington, VA HQs: 4 days/week or Somerville, MA office: 3 days/week)
- Ability and willingness to travel up to 25% of the time
Benefits
- Medical (including mental health), dental, vision, and pet insurance
- 401(k) plan
- Commuter benefits
- Generous paid sick leave, vacation, and parental leave
- Learning & development support, including on-the-job training and virtual courses
- Pet insurance
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
B2B marketingaccount-based marketingfield marketingproduct marketinggo-to-market strategiespipeline growthcampaign executionmarket intelligencecontent creationcompetitive positioning
Soft Skills
leadershipcommunicationcross-functional collaborationstrategic thinkingadaptabilitystorytellingcustomer enablementrelationship buildingproblem-solvingteam management