dachbleche24 GmbH

Manager

• Operation & stability: backups, security, roles/permissions, settings, updates, troubleshooting
• Ongoing development: A/B tests, new features, clean releases (preferably with a test/staging store)
• Tracking & attribution: GA4, Consent Manager, GTM, events – transparent and well-documented
• Performance: page speed, Core Web Vitals, technical optimization
• CRO & user behavior: e.g., Hotjar/heatmaps, hypothesis creation, testing, iteration
• Coordination: manage freelancers for development/design/graphics (briefing, quality control, timing)
• Content & promotions: landing pages, discount campaigns, product and copy maintenance
• Reporting: KPIs, risks, priorities, progress

Online Store Manager

Digital Marketing

• Planning, implementation and optimization of online marketing campaigns (e.g., newsletters, paid ads, promotions)
• Supporting the creation and maintenance of content for the website, landing pages and marketing materials (possibly together with external partners)
• Collecting KPIs, reporting and deriving concrete measures to improve performance
• Building and further developing additional sales channels (e.g., marketplaces/platforms, partnerships, new digital touchpoints)
• Testing new ideas (campaigns, channels, formats), thorough evaluation and scaling of successful approaches
• Coordinating small projects and supporting administrative office tasks (e.g., filing, ordering, scheduling and document organization)

Online Marketing Manager, Office Support

• Operation & stability: backups, security, roles/permissions, settings, updates, troubleshooting bugs
• Product development: A/B tests, new features, clean releases (preferably with test/staging shop)
• Tracking & attribution: GA4, consent manager, GTM, events – clear and reliable
• Performance: page speed, Core Web Vitals, technical optimization
• CRO & user behavior: e.g. Hotjar/heatmaps, hypotheses, tests, iteration
• Coordination: manage freelancers for development/design/graphics (briefing, quality, timing)
• Content & campaigns: landing pages, discount campaigns, product/text maintenance
• Reporting: KPIs, risks, priorities, progress

Online Shop Manager

Marketing

• Planung, Umsetzung und Optimierung von Online-Marketing-Kampagnen (z. B. Newsletter, Paid Ads, Aktionen)
• Mithilfe bei Erstellung und Pflege von Inhalten für Website, Landingpages und Werbemittel (ggf. mit externen Partnern)
• Erfassung von Kennzahlen, Reporting und Ableitung konkreter Maßnahmen zur Performance-Steigerung
• Aufbau und Weiterentwicklung zusätzlicher Vertriebskanäle (z. B. Marktplätze/Plattformen, Kooperationen, neue digitale Touchpoints)
• Testen neuer Ideen (Kampagnen, Kanäle, Formate), saubere Auswertung und Skalierung funktionierender Ansätze
• Koordination kleinerer Projekte und Unterstützung bei organisatorischen Büroaufgaben (z. B. Ablage, Bestellungen, Termin-/Dokumentorganisation)

Marketing Manager, Office-Unterstützung

• You plan and execute online campaigns (e.g., newsletters and ads).
• You create and contribute to content such as landing pages and marketing materials (either independently or together with external service providers).
• You review results, document key findings, and optimize based on those insights.
• You assist with basic office tasks, e.g., filing documents and general administrative matters.
• You take on supporting tasks for management in day-to-day operations as needed.