Cynomi

Full-stack Engineer

• Optimize and integrate the GTM workflows across tech stack including HubSpot, Clay, n8n, Zapier, Claude, and related data/automation/platform tools including MixPanel, Impartner and more.
• Ensure consistency of data structure, hygiene and architecture across GTM tools and systems, supporting GTM scale
• Design and implement scalable AI-driven workflows for lead enrichment, routing, scoring, and customer engagement across Marketing, SDR, Sales, and Partners.
• Build dashboards and attribution models to provide real-time visibility into pipeline health, campaign performance, and revenue impact.
• Integrate AI and automation across GTM operations to improve segmentation, personalization, and efficiency at scale.
• Partner with Demand Gen, Web, SDR, and Partner teams to operationalize campaigns and automate repeatable processes end-to-end.
• Ensure clean, synchronized data across HubSpot, Sales, and Partner systems, with a focus on data quality and governance.
• Drive CRO initiatives: design, execute, and analyze experiments to improve funnel performance and conversion rates.
• Evaluate and pilot new AI, RevOps, and automation technologies (e.g. Clay, n8n, Claude Cowork, and emerging GTM tools) to stay ahead of the curve.

GTM Engineer

Program Manager

• Support the Director of Growth in planning and executing integrated campaigns that create new business and expansion opportunities.
• Own end-to-end campaign orchestration across email, social media, partner portals, webinars, and third-party media— ensuring cohesive messaging, precise execution, and strong performance across channels.
• Design and run structured testing and experimentation (e.g., messaging, channels, offers, targeting) to continuously improve conversion rates and pipeline impact.
• Own and maintain Cynomi’s marketing communications calendar across channels.
• Manage 3rd-party placements (ex: Dark Reading, CRN, CISO Series, peer groups, MSP publications) to elevate brand awareness and drive conversion.
• Work cross-functionally with Content, Sales, Partner Account Management, and our Chief Evangelist to bring campaigns and assets to market.
• Track and report performance metrics across campaigns, webinars, email, and opportunity influence.
• Design and operate AI-powered campaign systems that automate content generation, distribution, and optimization—continuously improving performance through data-driven feedback loops.
• Build and iterate on scalable, AI-driven (agentic) workflows using the existing marketing tech stack (e.g., HubSpot, automation tools, AI copilots) to increase team productivity and campaign velocity.
• Continuously optimize campaign execution and internal processes through automation, tooling, and rapid experimentation.
• Identify opportunities to replace manual execution with AI-driven workflows, increasing output, speed, and impact without increasing resources.

GTM Engineer

Growth Program Manager