CYBEX

Marketing Specialist

CYBEX

full-time

Posted on:

Location Type: Office

Location: Viby Jylland • Denmark

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About the role

  • Support the Danish Sales Manager in implementing local marketing initiatives in Denmark.
  • Develop compelling sales presentations and marketing materials to support the sales team and retail customers.
  • Independently develop and implement joint marketing plans with retail partners.
  • Plan and execute local B2C fairs, brand events, and retail partner activations.
  • Implement the POS excellence strategy and e-commerce guidelines.
  • Localize and implement the global brand strategy, including trade marketing, PR, and influencer campaigns.
  • Identify and maintain relationships with relevant influencers.
  • Collaborate with the Global Trade Team and other stakeholders to support shop-in-shop concepts.

Requirements

  • Bachelor’s or Master’s degree in Marketing, Business Administration, or a related field.
  • Relevant experience in retail or trade marketing, preferably in the consumer goods or lifestyle sector.
  • Proven experience working with PR and influencer campaigns.
  • Hands-on and proactive attitude with strong drive and ownership.
  • Excellent organizational and analytical skills with high attention to detail.
  • Confidently manage multiple projects and collaborate with various departments and teams.
  • Fluent in Danish and English – both written and spoken.
Benefits
  • Competitive salary
  • Attractive vacation days
  • Discounts on our products
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
marketingtrade marketingB2C marketingsales presentationse-commerceinfluencer campaignsproject managementanalytical skillslocalization
Soft Skills
organizational skillsattention to detailproactive attitudecollaborationownershipcommunication skills
Certifications
Bachelor’s degreeMaster’s degree