Director, Product Marketing – Spanish and Supplemental
Curriculum Associates
full-time
Posted on:
Location Type: Remote
Location: United States
Visit company websiteExplore more
Salary
💰 $110,500 - $196,500 per year
Job Level
About the role
- Partner closely with the VP of Product Marketing to shape strategic marketing vision
- Lead execution across Curriculum Associates’ Spanish-language product portfolio
- Serve as a central hub connecting Product, Sales, Services, and Marketing teams
- Develop and execute integrated go-to-market (GTM) strategies for Spanish-language curriculum and supplemental products
- Lead end-to-end product launch efforts for new Spanish literacy offerings
- Analyze market trends, competitive landscapes, and customer needs
- Lead, mentor, and support a small team
Requirements
- 8+ years of experience in product marketing or related roles
- Full professional proficiency in Spanish (written and verbal)
- Deep expertise in product marketing and GTM strategy
- Experience working with multilingual curriculum and supplemental instructional products
- Expertise in bilingual education markets;
- Proven ability to develop and execute revenue-driving marketing strategies
Benefits
- medical, dental, vision, and basic life insurance
- 401k plan with employer match
- flexible vacation and sick policy
- twelve paid holidays
- winter office closure between Christmas and New Year's
- company bonus plan
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
product marketinggo-to-market strategymarket analysiscompetitive analysisrevenue-driving marketing strategies
Soft skills
leadershipmentoringteam supportstrategic vision