Own and execute the **ASO strategy** across Apple App Store and Google Play.
Drive **keyword research, ranking optimization, metadata optimization, in-app event strategy, experiment planning** for multiple markets.
Optimize **store listing conversion rates** (icons, screenshots, videos, descriptions, A/B tests).
Monitor and improve **organic installs, impressions, CVR, and retention** from app store traffic.
Use ASO tools (e.g. **AppTweak**, **AppsFlyer**) to track performance, competitors, and opportunities.
Leverage **AI tools** to accelerate keyword discovery, creative testing, localization, and experimentation.
Partner closely with **product, design, SEO, paid acquisition, and content teams** to align launches and growth initiatives.
Manage ASO inputs for **app updates, new features, and major releases**.
Conduct **competitive analysis** within the predictions trading, fintech, crypto, and gaming-adjacent spaces.
Report on performance with clear insights and actionable recommendations to stakeholders.

Requirements

3+ years of **hands-on ASO experience** for consumer mobile apps (iOS & Android).
Proven experience working in **fast-paced, high-growth environments**.
Strong understanding of **App Store & Google Play algorithms**, ranking factors, and CVR levers.
Advanced experience using **ASO tools** such as: AppTweak, AppsFlyer, Keyword tracking & experimentation platforms
Strong analytical ability and comfortable turning data into actionable insights quickly.
Comfortable working with **multiple stakeholders** across product, growth, and marketing teams.
Proven ability to work **quickly, efficiently, and decisively** in a high-speed execution environment.
**Deep domain knowledge in Sports** and experience working in the Sports industry

Benefits

Competitive salary
Attractive annual leave entitlement including: birthday, work anniversary
401(k) plan with employer match
Eligible for company-sponsored group health, dental, vision, and life/disability insurance
Work Flexibility Adoption. Flexi-work hour and hybrid or remote set-up
Aspire career alternatives through us. Our internal mobility program can offer employees a diverse scope.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills

ASO strategykeyword researchranking optimizationmetadata optimizationstore listing conversion ratesorganic installsimpressionsCVRretentioncompetitive analysis

Soft skills

analytical abilityactionable insightscollaborationefficiencydecisivenesscommunication