Crogl, Inc.

Content Marketing Manager

Crogl, Inc.

full-time

Posted on:

Origin:  • 🇺🇸 United States

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Job Level

Mid-LevelSenior

About the role

  • As Crogl's Content Marketing Manager, you will develop comprehensive content marketing strategies and create engaging content across various channels. Partnering closely with leadership, you'll translate strategic vision into category-creating execution that drives brand awareness and customer engagement. Your expertise in AI and content marketing will be instrumental in expanding the company's leadership position, with a focus on optimizing content for SEO and analyzing performance metrics to maximize impact. Design and implement a comprehensive content marketing strategy that aligns with our values, business objectives, audience needs, and industry trends You will create blogs, social media posts and videos Ensure all content is optimized for search engines, enhancing organic visibility and traffic Analyze performance metrics and customer insights to optimize campaigns and improve ROI. Use data to inform decision-making and strategy adjustments Track and analyze content performance metrics, providing insights and recommendations for continuous improvement Develop strategies to grow and engage our audience across multiple channels, including social media, email marketing, and our website Boost brand awareness and positioning through content Increase and monitor KPIs such as lead gen, CAC, CPL, and more to ensure that our reach continues to grow

Requirements

  • Experience in writing security focused blogs, LinkedIn posts and social media posts Deep understanding of security product buyer and security product user personas Please be ready to share your portfolio or work examples Experience scaling an early-stage startup Experience marketing an AI solution Experience providing strategic direction and feedback to agency partners