
Manager, Campaigns – APAC
Crocs, Inc.
full-time
Posted on:
Location Type: Hybrid
Location: Colorado • United States
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Salary
💰 $110,000 - $120,000 per year
Tech Stack
About the role
- Collaboratively build the campaign calendar for APAC communications channels, ensuring it meets commercial needs and supports brand storytelling priorities
- Brief content needs to the content creation team, advising on best practices within your channels, and meeting regional relevance and nuance
- Lead the campaign ops team by briefing on all campaign elements needed for deployment (targeting, content, landing pages, etc.)
- QA all campaigns prior to deployment, with ultimate accountability for accuracy and quality
- Manage a robust, always-on testing calendar to drive optimizations across CRM channels
- Analyze campaign results, drawing insights that drive performance and incrementally improve CLV
- Partner with internal data teams to continually improve targeting and measurement capabilities
- Be responsible for the health and performance of the customer database
- Assist in budget forecasting and reporting
Requirements
- Bachelor’s Degree or equivalent experience in Marketing, Communications, Advertising or related field
- 5+ years of digital marketing experience working in a fast-paced environment
- Knowledge of website analytics tools
- Proven experience in enterprise-level ESPs (SalesForce Marketing Cloud highly preferred)
- Proven campaign management experience in defining targeting strategies that get results
- Team player with demonstrated ability to work effectively with multiple cross-functional groups
- Strong analytical and problem-solving skills
- Strong project and time management skills
Benefits
- Medical coverage
- Dental coverage
- Vision coverage
- Life insurance
- Short-term disability coverage
- Long-term disability coverage
- Paid time off
- Employee assistance program
- 401(k) plan with company match
- Flexible schedule
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
digital marketingcampaign managementwebsite analyticstargeting strategiesbudget forecastingdata analysisquality assurancecontent creationCRM optimizationcustomer lifetime value (CLV)
Soft Skills
team playeranalytical skillsproblem-solving skillsproject managementtime managementcollaborationcommunicationleadershipadaptabilityattention to detail