Crocs, Inc.

Senior Director, European Wholesale – Brick & Mortar

Crocs, Inc.

full-time

Posted on:

Location Type: Hybrid

Location: HoofddorpNetherlands

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About the role

  • Define and execute a long-term vision for the European B&M Wholesale channel, integrating market trends and consumer behavior to identify growth opportunities and mitigate risks.
  • Drive significant revenue growth by setting and exceeding short-term KPIs while maintaining a focus on long-term profitability and brand integrity.
  • Lead, coach, and develop a multi-country team of Wholesale Leaders, fostering a culture of ownership and building a robust talent pipeline through mentoring and succession planning.
  • Own and expand executive-level relationships with key partners, such as JD Sports, leading "Top-to-Top" meetings to align on joint business plans and brand elevation.
  • Oversee the full Go-to-Market (GTM) process, ensuring accurate forecasting, planning, and sell-through tracking to improve overall channel efficiency.
  • Navigate a complex matrix structure, partnering with Marketing, Product, Finance, and Supply Chain to ensure sales strategies are consistent with global priorities and consumer expectations.

Requirements

  • BS or BA in business, marketing, or related field—or equivalent years of relevant and related experience; an MBA is a plus.
  • Minimum 10+ years of senior sales leadership experience in wholesale, retail, or consumer goods specifically within European markets.
  • Proven success managing large-scale strategic accounts (e.g., JD Sports) and a track record of achieving ambitious sales targets.
  • Demonstrated ability to build, inspire, and develop high-performing, diverse teams across multiple countries and cultures.
  • Strong understanding of how to influence and drive results within a global, matrixed organization.
  • Exceptional negotiation and interpersonal skills, with the ability to represent the region in global forums with clarity and conviction.
  • Ability to thrive in a fast-paced, dynamic environment while effectively managing ambiguity and high-pressure decision-making.
  • Full professional fluency in English is required; additional European languages are highly beneficial.
Benefits
  • Employee benefits and perks

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
sales leadershipstrategic account managementGo-to-Market (GTM) processforecastingplanningsell-through trackingKPI settingrevenue growthprofitability analysisconsumer behavior analysis
Soft skills
team leadershipcoachingmentoringnegotiationinterpersonal skillsinfluencingdecision-makingcultural awarenessadaptabilitycommunication
Certifications
BS or BA in businessMBA