CreatorIQ

Director of Content Marketing – Creative

CreatorIQ

full-time

Posted on:

Location Type: Remote

Location: California • United States

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Salary

💰 $168,750 - $188,000 per year

Job Level

Lead

About the role

  • Show Up Where (and How) Our Customers Are: Own the brand-led content strategy, core brand channels (podcast, blog, and social), and our emerging creator community to drive organic discovery, consideration, and influence across the customer journey.
  • Experiment and Evolve: Pilot new formats, mediums, and distribution approaches, and build playbooks that turn successful experiments into repeatable, scalable motions.
  • Turn Content Into a Growth Engine: Build a content engine that connects brand storytelling to business outcomes, improves GEO and LLM visibility, and supports demand generation by influencing the pipeline.
  • Scale Content Through Optimization and Reuse: Build systems that prioritize content reuse and leverage, unlocking the full value of existing content libraries — including years of podcast episodes, research reports, and long-form content — and ensuring optimal distribution of both existing and new content.
  • Lead Creative Strategy for Major Moments: Own creative strategy and content planning for flagship campaigns, reports, events, and industry activations, ensuring high creative quality and brand distinction.
  • Own and Socialize Brand Standards: Own voice, tone, brand guidelines, and content and creative review processes to ensure on-brand excellence and consistency at scale across teams and partners.
  • Collaborate Cross-Functionally and with Leadership: Partner closely with senior leaders to tell CreatorIQ’s most important stories, with customers and partners to develop co-marketing content, and align with Demand, Product Marketing, Communications, Sales, and Field Marketing to ensure narratives drive meaningful engagement and business impact.
  • Lead and Develop the Team: Build and lead a multidisciplinary content and creative function, mentoring and empowering team members to grow and deliver their most creative and high-impact work, and enabling agency and contractor partners to deliver for the business.

Requirements

  • 8–12+ years of experience in content marketing, brand marketing, creative, or a related field.
  • Experience managing and developing people across content and creative roles.
  • Strong creative judgment, with the ability to evaluate and approve work across formats and channels.
  • Proven experience building scalable content or creative systems, processes, and workflows.
  • Experience owning and scaling brand channels such as podcasts, blogs, and social platforms.
  • Strong understanding of SEO-adjacent, GEO, and LLM visibility strategies as they relate to content and brand presence.
  • Experience using AI tools in content and creative workflows, including building repeatable systems (bonus points if you have experience with Asana).
  • Experience partnering cross-functionally with Demand, Product Marketing, Communications, Field Marketing, Sales, and external agencies.
  • Data-informed mindset with the ability to connect brand and content efforts to business outcomes (we use Hubspot, Salesforce, and Hockeystack, to name a few).
  • Strong communication skills and a collaborative, proactive leadership style.
Benefits
  • People: work with talented, collaborative, and friendly people who love what they do.
  • Guidance: utilize our learning platform to fully get the training and tools you’ll need to become successful here from your first day with us.
  • Surprise meal stipends: work from home can’t stop the enjoyment of someone else making a meal for you!
  • Work/life harmony: 15 days vacation, floating and set holidays, wellness allowance, and paid parental leave.
  • Whole Health Package: medical, dental, vision, life, disability insurance, and more.
  • Savings: a 401k (USA) plan to help you plan ahead.
  • Work from home stipend: to assist you in setting up a home office that works for you (or buy a new dog leash - your choice!).

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
content marketingbrand marketingcreative strategySEOGEO visibilityLLM visibilitycontent systemscontent workflowspodcast managementsocial media management
Soft skills
creative judgmentleadershipcollaborationcommunicationmentoringproactiveteam developmentevaluating workstrategic thinkingproblem-solving