Crealytics

Performance Marketing

• We are looking for a data-driven Performance Marketing Associate to manage and optimize paid media campaigns across Google Ads, Microsoft Ads, and other global search engines and social platforms.
• Your key responsibilities will include: Campaign Optimization.
• Plan, execute, and optimize paid search campaigns across Google Ads, Microsoft Ads, and secondary search engines.
• Develop and implement bidding strategies, audience segmentation, and A/B testing to maximize ROAS and cost efficiency.
• Monitor key KPIs and make data-driven adjustments to improve CTR, conversion rates, and overall campaign performance.
• Analytics & Insights.
• Leverage Google Analytics, Looker Studio, and other reporting tools to track and analyze campaign performance.
• Translate complex datasets into actionable insights and present findings through dashboards and reports.
• Collaborate with cross-functional teams to inform strategic marketing decisions.
• Client Success & Collaboration.
• Serve as a point of contact for clients, ensuring their paid media strategies align with business objectives.
• Provide regular performance updates , insights, and recommendations to drive continuous improvement.
• Stay up to date with industry trends and platform changes to proactively identify new opportunities.