Senior Marketing Specialist
Coverys
full-time
Posted on:
Location Type: Office
Location: Boston • Massachusetts • Missouri • United States
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Salary
💰 $83,500 - $113,000 per year
Job Level
About the role
- Manage social media accounts, create high-quality content, maintain content calendars, and ensure brand consistency
- Support the coordination of national brand awareness campaign activities to ensure ROI
- Track campaign data, maintain promotional materials inventory, maintain prospect databases, and prepare reports
- Develop and write consistent brand communication content for marketing campaigns
- Support the development of product and service training materials for the Business Development team
Requirements
- Bachelor’s degree in advertising, marketing, or related field preferred
- 5-7 years advertising campaign experience including digital, social media, email and paid search required
- Prior experience within the insurance industry preferred
- Proficiency with Google analytics, Excel, PowerPoint
- Experience with email marketing platforms, including Hubspot
- Strong project management and organizational skills
- Advanced editorial skills with a meticulous eye for detail
Benefits
- Health insurance
- Retirement plans
- Paid time off
- Professional development opportunities
- Opportunities to get involved in local communities
- Donations and company matching for charitable initiatives
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
advertising campaign experiencedigital marketingsocial media marketingemail marketingpaid searchGoogle AnalyticsExcelPowerPointHubSpotcontent creation
Soft Skills
project managementorganizational skillseditorial skillsattention to detail
Certifications
Bachelor’s degree in advertisingBachelor’s degree in marketing