Cotopaxi

Social & Influencer Marketing Specialist

Cotopaxi

full-time

Posted on:

Location Type: Remote

Location: Utah • United States

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Salary

💰 $65,000 - $75,000 per year

Job Level

Junior

About the role

  • Partner with the Influencer Marketing Manager to execute paid influencer and UGC programs, owning day-to-day creator communications, outreach, briefing, deliverable tracking, and timelines.
  • Lead execution across assigned creator partnerships, including outreach follow-ups, product sends, content coordination, approvals, and usage rights.
  • Support creator contracting and negotiations by coordinating agreements, internal approvals, and documentation.
  • Manage the flow of influencer and UGC content through internal review and into paid media activation.
  • Own product orders across social, influencer, and PR teams, ensuring accuracy and timely delivery.
  • Maintain creator tracking, campaign documentation, contracts, and usage rights records.
  • Manage select areas of community engagement across social platforms, including responses and issue escalation.
  • Monitor brand mentions, creator tags, and sentiment, partnering with Customer Experience and PR as needed.
  • Identify high-performing influencer and UGC content for use across organic social and paid media.
  • Track performance across influencer and UGC initiatives, including content delivery, engagement, and paid media usage.

Requirements

  • 1-3 years of experience in social media, influencer marketing, or digital marketing (internships and relevant hands-on experience included).
  • Experience working with influencers, creators, or ambassador programs in any capacity.
  • Strong organizational skills and attention to detail, with the ability to manage timelines, orders, and logistics accurately.
  • Clear written and verbal communication skills.
  • Comfort working across Google Workspace, spreadsheets, and social platforms.
  • Familiarity with major social platforms, including Instagram and TikTok.
  • Ability to collaborate effectively across teams in a remote or distributed environment.
Benefits
  • Health Benefits: Medical, dental and vision benefits with HSA, FSA, and DCSA options.
  • Company-paid basic life insurance with the option to purchase additional coverage.
  • Voluntary short-term and long-term disability coverage.
  • Voluntary accident and critical illness insurance.
  • Company-paid employee assistance program.
  • Wellness Benefits: Company-paid volunteer time.
  • 401(k) plan with employer match.
  • Unlimited responsible PTO.
  • Two company-wide days off to recharge, reconnect, and embrace what inspires you.
  • Uniquely Us: Enjoy deep product discounts with 60% off Cotopaxi gear.
  • Grow personally and professionally through thoughtfully curated learning and development opportunities.
  • Stay connected and celebrate often with regular in-person and virtual events that bring our team together.
  • Compensation awards that may include an annual incentive plan, sales incentive, or commission potential.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
influencer marketingUGC programscontent coordinationcontractingnegotiationsperformance trackingcampaign documentationlogistics managementcommunity engagementcontent delivery
Soft skills
organizational skillsattention to detailwritten communicationverbal communicationcollaborationtimelinessissue escalationcreativityproblem-solvingadaptability