CoSchedule

Marketing Specialist

CoSchedule

full-time

Posted on:

Location Type: Remote

Location: Minnesota • North Dakota • United States

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Salary

💰 $40,000 - $45,000 per year

About the role

  • Write copy for feature launches, emails, customer case studies, marketing landing pages, sales tear sheets, print collateral, white papers, video scripts, webinars + many others we haven't thought up yet.
  • Lead creative efforts & manage marketing programs including monthly newsletters, influencer programs, and recurring promotions.
  • Develop product positioning and messaging that differentiates CoSchedule features in the market.
  • Translate that into compelling messages that clearly communicate our product's distinctive value to prospective users.
  • Execute and write content optimized for SEO
  • Assist and execute AI content generated strategies
  • Collect customer feedback, testimonials and real world results from our users in order to better communicate with potential CoSchedule customers.
  • Assist our Marketing team to develop product-centric content that converts inbound leads into paying customers.
  • Assist in monitoring key analytics and conversion funnels, and recommend A/B tests, funnel adjustments, and website changes as necessary.

Requirements

  • Strong background in conversion copywriting.
  • You know every word must do work, and that writing great copy demands great care with every choice.
  • You are a strong editor.
  • You're a grammar nerd that can self-edit and edit other writer's copy like a pro.
  • Strong understanding of online communications including social media and blog-based marketing.
  • You’re known for your attention to detail & ability to keep track of a lot of moving projects.
  • You’re a team player who actively seeks feedback to improve the results your work produces.
  • Outstanding interpersonal communication, as well as strong written and verbal skills.
  • You know how to identify what people want/need and enjoy connecting them to good solutions.
  • Deep understanding of marketing metrics.
  • You understand marketing and the challenges our customers face every day.
  • You think BIG and enjoy moving fast!
  • You care deeply about the quality of the work you produce.
  • All other duties as assigned.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
conversion copywritingSEO optimizationcontent writingA/B testinganalytics monitoringproduct positioningmessage developmentcustomer feedback collectioncontent strategyAI content generation
Soft Skills
attention to detailteam playerinterpersonal communicationstrong editingself-editingproject managementfeedback seekingwritten communicationverbal communicationproblem solving