Own end-to-end execution of email nurtures, webinars, paid campaigns, and other demand gen programs. Monitor asset and campaign performance metrics and report on results.
Plan and manage trade shows, hosted events, and webinars including vendor coordination, logistics, and pre/post-event content and follow-up.
Write and refine B2B marketing content (blogs, case studies, emails, social posts) while helping maintain brand style guidelines. You don't write everything from scratch, but you elevate the quality of everything you touch.
Assist with briefing industry analysts, preparing supporting materials, and coordinating logistics for analyst interactions.

Requirements

3-5 years of experience in B2B marketing at an OT software or cybersecurity company
Hands-on experience executing multi-channel campaigns (email, webinars, paid, content)
Experience with design tools (Canva, Figma) for creating or polishing marketing assets
Experience planning and running field events or trade shows, including vendor management and logistics
Proficiency with marketing automation and CRM tools (we use HubSpot)
Experience communicating to leadership using data from reports you created
Willingness to travel to events (estimated 5-10% travel)
Experience working in a fast-paced startup environment (preferred)
Experience supporting analyst relations or AR programs (e.g., Gartner, Forrester) (preferred)
Background working on a small marketing team where you wore multiple hats (preferred)
Experience creating and editing pages with Wordpress (preferred)

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

B2B marketingmulti-channel campaignsemail marketingwebinarscontent marketingvendor managementlogistics planningdata reportingWordPressanalyst relations

Soft Skills

communicationcollaborationorganizational skillsattention to detailcreativityadaptabilityproblem-solvingteamworkleadershiptime management