CookieScript

Startup CMO – Marketing Manager, Performance, Social, AI, Trade Shows & Events

CookieScript

full-time

Posted on:

Location Type: Hybrid

Location: Köln • Germany

Visit company website

Explore more

✨ AI Apply
Apply

Salary

💰 €40,000 per year

About the role

  • Build, manage & optimize marketing channels
  • Plan, implement and optimize performance advertising campaigns (Ads) on Google/Meta/Pinterest/TikTok
  • Manage budget based on performance; re-engage drop-offs
  • Clear 14-day report (clicks → inquiries → bookings → cost per booking)
  • Manage external partners/freelancers when needed
  • Maintain social & influencer editorial calendar; publish and distribute content
  • Select creators/influencers and manage collaborations
  • Use discount/partner codes and measure their impact
  • Maintain community (comments/DMs → inquiries)
  • Coordinate content creation (automate and/or use freelancers)
  • SEO & GEO (AI discoverability)
  • Plan & manage SEO strategy (site structure, content, basics)
  • Build backlinks & partnerships
  • Use AI for content creation and automation
  • Regular monitoring with brief result updates
  • Establish and maintain partnerships & affiliate relationships (e.g., venues/planners/service providers)
  • Manage affiliate program (codes, billing, performance)
  • Plan and evaluate joint promotions/bundles
  • Plan trade show & event objectives, budget and presence; coordinate team & materials
  • Execute presence and capture leads
  • Quick follow-up and concise evaluation of results
  • Customer acquisition & communication — set up & maintain a CRM
  • Email campaigns for customer acquisition
  • Communicate with (potential) customers

Requirements

  • Hands-on experience with performance marketing
  • Practical experience with social media & influencers
  • Practical experience with ChatGPT or similar tools
  • Creative problem-solving skills
  • Strong organizational skills and ability to work independently
  • Strong communication skills, team player mentality and eagerness to learn
  • Ability to quickly get up to speed in new subject areas
  • Good German and English skills, both spoken and written
Benefits
  • Flexible working hours & locations — Cologne, Düsseldorf or remote; results count.
  • Company laptop — high-performance, with all necessary tools, ready for mobile use.
  • Equity participation — employee share options (e.g., ESOP/VSOP).
  • Paid professional development — e.g., AI training and certifications.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
performance marketingSEOGEOcontent creationemail campaignscustomer acquisitionaffiliate program managementbudget managementdata analysisreporting
Soft Skills
creative problem-solvingstrong organizational skillsindependencestrong communication skillsteam player mentalityeagerness to learnadaptabilitycollaborationtime managementcustomer communication