Cook Group

Market Development Manager

Cook Group

full-time

Posted on:

Location Type: Office

Location: Shanghai • China

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About the role

  • Collaborate with key stakeholders to establish, measure, and meet business plan goals for assigned specialty and geography.
  • Support accelerating market adoption for the assigned specialty.
  • Provides product & market support.
  • Responsible for being the regional product champion/expert.
  • Collaborate with key stakeholders to ensure consistent messaging for the assigned specialty.
  • Support conversions with key customers for the assigned specialty.
  • Answers sales & customer questions for the assigned specialty.
  • Support product launch, campaign planning & execution.
  • Provide consistent program-related field communications.
  • Present launch content to sales & support internal sales meetings.
  • Collaborate on sales tools and messaging needs.
  • Create market updates to send to the field.
  • Responsible for customization of large accounts.
  • Responsible for actively engaging CRM as a key tool for communication & sharing customer & market insights back into the organization.
  • Initiate focus campaigns in cooperation with sales.

Requirements

  • 5-7 years of relevant experience in sales, marketing and/or product management.
  • College degree in related field and/or equivalent relevant experience.
  • Extensive sales, marketing and/or product management experience.
  • Demonstrated deep knowledge and experience with relevant products and market.
Benefits
  • Support for ordering congress materials / samples - regional or specialty shows.
  • Responsible for delivery of marketing materials for reimbursement due to updates or change in information.
  • Support sales training & develops marketing tools and materials
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
salesmarketingproduct managementcampaign planningproduct launchmarket adoptioncustomer engagementstakeholder collaborationCRM
Soft Skills
communicationcollaborationpresentationcustomer supportproblem-solving
Certifications
college degree