Confluencr - Global Influencer Marketing Agency

Account Manager

• Identify and approach potential brand partners who are actively investing in digital marketing, creator collaborations, and integrated marketing campaigns.
• Build relationships with marketing heads, brand managers, and decision-makers across different industries.
• Develop and maintain a strong pipeline of prospective clients through proactive outreach, industry networking, referrals, and market research.
• Drive revenue by introducing clients to multiple service offerings across the organization.
• Identify opportunities within existing client relationships to expand campaign scope through additional services such as influencer marketing, branded content, social media campaigns, and performance marketing.
• Work closely with internal teams to propose solutions that align with the client’s broader marketing objectives.
• Research market activity, brand campaigns, and industry trends to identify new partnership opportunities.
• Develop tailored marketing proposals based on the client’s objectives, audience, and campaign goals.
• Position the agency as a long-term strategic partner rather than a one-time campaign vendor.
• Create persuasive sales presentations, campaign proposals, and partnership decks supported by case studies, campaign insights, and relevant examples.
• Clearly communicate the value of integrated marketing solutions to prospective clients.
• Collaborate with internal teams to craft proposals that are creative, feasible, and commercially viable.
• Lead discussions around campaign budgets, deliverables, timelines, and partnership terms with prospective clients.
• Negotiate commercial agreements that balance client expectations with company revenue targets.
• Ensure all campaign scopes and deliverables are clearly defined before execution begins.
• Build and maintain long-term relationships with brand partners by understanding their evolving marketing priorities.
• Act as a trusted partner who can recommend new campaign ideas, content opportunities, and collaboration formats.
• Ensure smooth communication between clients and internal teams throughout the engagement cycle.
• Work closely with strategy, campaign management, and creator partnerships teams to ensure successful campaign execution.
• Provide clear briefs and client expectations to internal teams before campaign kickoff.
• Support campaign teams in resolving client concerns and ensuring overall client satisfaction.
• Stay updated on trends in digital marketing, creator economy, and brand partnerships.
• Identify emerging opportunities, new brand categories, and innovative campaign formats that can drive business growth.
• Provide regular updates to senior management on sales pipeline, potential deals, and revenue projections.

Brand Partnerships Manager – B2B Sales