Develop and articulate a comprehensive marketing narrative for Azure’s backup and disaster recovery solutions, including both Microsoft services and key partner (ISV) integrations
Create and maintain core messaging and positioning frameworks (MPFs) that clearly communicate product value and differentiation to different audiences and business segments across all marketing assets
Develop and execute the product marketing strategy and core content (pitch decks, demos, solution briefs, customer success stories, etc.)
Plan and lead product launches and announcements for new BCDR features or services—crafting compelling value propositions, messaging, and positioning to drive awareness and adoption
Drive integrated marketing motions and field enablement initiatives to amplify Azure’s BCDR solutions in the market
Collaborate closely with engineering, sales, partner teams, and central marketing teams to drive alignment on BCDR strategy and execution
Operate with a hands-on, results-driven mindset, capable of managing multiple projects and deadlines in a fast-paced environment

Requirements

Bachelor’s or Master’s degree in Marketing, Business, Computer Science, or related field (or equivalent experience) with 5–8+ years of experience in marketing, product marketing, or related roles
Ability to quickly learn technical products and features at a level sufficient to translate them into customer-facing benefits and stories
An understanding of cloud infrastructure and operations and how these relate to resiliency and business continuity
Must be comfortable discussing technical concepts with engineers and customers
Azure Fundamentals or similar certification as a foundation
Direct experience with Azure or similar BCDR technology
Partner ecosystem understanding

Benefits

medical, dental, and vision insurance
comprehensive employee assistance program
401(k) retirement plan
paid time off and holidays
paid learning days

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

product marketingmarketing narrative developmentcore messaging frameworkscontent creationproduct launch planningvalue proposition craftingproject managementtechnical product understandingcloud infrastructureBCDR technology

Soft Skills

collaborationcommunicationresults-driven mindsetability to manage multiple projectsadaptabilitycustomer-facing storytellingalignment facilitationstrategic thinkingleadershipinterpersonal skills

Certifications

Azure Fundamentals