
Account Manager – Media & Client Strategy
Compound Growth Marketing
full-time
Posted on:
Location Type: Remote
Location: Massachusetts • United States
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Salary
💰 $120,000 - $140,000 per year
About the role
- Serve as the primary point of contact and trusted advisor for assigned client accounts.
- Build strong, long-term relationships with senior marketing, revenue, and operations stakeholders.
- Balance client expectations with internal priorities, scope, and resourcing.
- Proactively identify risks, opportunities, and expansion paths within each account.
- Grow smaller client relationships into larger deals while building your own book of business.
- Accountable for account retention and expansion.
- Lead development of multi-channel media strategies aligned to client business goals, ICPs, and revenue targets.
- Oversee planning, execution, and optimization of demand generation campaigns across channels such as:
- - LinkedIn, Google, programmatic, paid social, and emerging B2B media platforms.
- Ensure campaigns support full-funnel objectives, from awareness through pipeline and revenue.
- Own performance measurement and optimization against KPIs such as CPL, CPQL, pipeline contribution, and ROI.
- Manage media budgets across channels, partners, and tactics with clear accountability.
- Evaluate, select, and manage relationships with media vendors, publishers, and platforms.
- Oversee external partners or agencies where applicable to ensure quality, alignment, and efficiency.
- Ensure pacing, forecasting, and budget performance are clearly communicated to clients.
- Partner closely with GTM Engineering to ensure:
- - CRM, marketing automation, and attribution systems are properly configured.
- - Reporting accurately reflects funnel performance and revenue impact.
- Collaborate with Demand Generation and Demand Capture leads to align paid, organic, and AI-optimized search strategies.
- Interpret performance data to surface insights, guide optimization, and inform strategic decisions.
- Contribute to defining reporting frameworks that align client KPIs with CGM’s internal efficiency metrics.
- Lead cross-functional delivery across strategy, media, GTM Engineering, and Demand Capture.
- Ensure projects stay on track: on time, on budget, and aligned to client goals.
- Provide direction, mentorship, and feedback to media and account team members as needed.
- Contribute to process improvements that increase clarity, efficiency, and quality across teams.
Requirements
- 4–8+ years experience in a B2B marketing agency, consultancy, or in-house role with agency exposure.
- Proven experience owning client relationships and leading multi-channel demand generation programs.
- Strong background in paid media strategy and performance marketing for B2B SaaS or technology companies.
- Experience working with or alongside analytics, RevOps, or marketing operations teams.
- Working knowledge of tools such as:
- - LinkedIn Campaign Manager, Google Ads
- - HubSpot, Salesforce, Marketo
- - Looker Studio or similar BI tools
- Comfortable translating performance data into clear recommendations for senior stakeholders.
- Exceptional communication, organization, and problem-solving skills.
- A strategic, systems-oriented thinker who still cares deeply about execution quality.
Benefits
- Comprehensive health, dental, and vision coverage
- Fully remote work environment
- Flexible work schedules
- Unlimited PTO and sick leave
- 401(k) with company match
- Parental leave
- Home office / work-from-home stipend**
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
demand generationpaid media strategyperformance marketingmulti-channel media strategiesperformance measurementoptimizationdata analysisreporting frameworksclient relationship managementbudget management
Soft Skills
communicationorganizationproblem-solvingstrategic thinkingmentorshipcollaborationrelationship buildingrisk identificationprocess improvementexecution quality