Community Boost

Performance Marketing

• The Digital Specialist will support a portfolio of nonprofit clients by managing and optimizing paid media campaigns across Meta platforms (Facebook/Instagram), LinkedIn and Tik Tok. In this role, you’ll build and refine ad campaigns, manage accounts with precision, and deliver performance insights that drive real-world impact. You’ll work closely with account managers and nonprofit partners to align strategy with outcomes, while staying sharp on platform trends, compliance, and best practices.

Digital Specialist, Paid Social

Digital Marketing

• Serve as the main point of contact for assigned clients, building trust through proactive communication and reliability.
• Anticipate client needs and provide solutions before they are asked.
• Lead client calls, ensuring discussions are productive, strategic, and tied to client objectives.
• Collaborate with practice leads (paid media, SEO, creative, etc.) to develop integrated strategies and reporting presentations.
• Present campaign results and strategic recommendations in a clear, confident, and consultative manner.
• Manage client projects and tasks using Asana, ensuring deadlines are met.
• Assign, coordinate, and review work from internal specialists and Account Coordinators.
• Ensure all account deliverables (reports, assets, campaigns) are high-quality and client-ready.
• Uphold accountability across the team to deliver work that aligns with client goals and agency standards.
• Conduct account checks in Google Ads, Meta Ads, and other paid media channels, escalating issues or opportunities.
• Oversee monthly reporting, ensuring insights are gathered from specialists and Ninjacat reports are completed accurately and on time.
• Track and report on YoY growth within assigned portfolio, highlighting retention and upsell opportunities.
• Ensure all work is delivered within contracted scope, and escalate scope expansion opportunities appropriately.
• Ensure clients receive responses to emails or basecamp messages within 24 hours.
• Communicate effectively across Slack, Asana, and email to keep projects moving forward.
• Maintain clarity in internal and external communications, following agency SOPs.

Digital Specialist, Paid Social

Account Coordinator, Digital Marketing