commercetools

Senior Technical Product Marketing Manager

commercetools

full-time

Posted on:

Location Type: Hybrid

Location: Valencia • Spain

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Job Level

Senior

Tech Stack

AWSAzureCloudMongoDB

About the role

  • Champion the commercetools Platform, refining its differentiated positioning to drive awareness, adoption, and revenue growth
  • Lead messaging and GTM for add-on capabilities across the Platform, Payment Hub, AI Hub, Agent Gateway, integrations, and connectors, ensuring cohesive narratives that highlight business and technical value
  • Articulate and evangelize the vision of agentic commerce, helping customers and partners understand how emerging AI concepts and autonomous agents are transforming the future of digital commerce
  • Translate complex AI platform concepts, including LLMs, agent orchestration, MCP/ACP-style protocols, model routing, tool invocation, and API-driven orchestration, into clear, differentiated value propositions for technical and business audiences
  • Develop a deep understanding of our customers, partners, and developer audiences, uncovering insights that inform messaging, content, and product direction
  • Own joint value propositions with strategic partners (Google Cloud, Microsoft Azure, AWS, MongoDB, and others) to amplify our technical credibility and ecosystem advantage
  • Drive joint value propositions with technology partners (Microsoft, OpenAI) and ISVs
  • Partner with Product and Engineering to shape launch strategies for new platform capabilities, integrations, and AI-powered features, understanding architectural trade-offs, constraints, and real-world implementation considerations
  • Drive adoption and enablement through clear, technically grounded content from sales collateral and demos to customer stories and industry thought leadership
  • Partner across GTM, Product, and Marketing teams to align on strategic priorities, messaging, and launch plans that elevate commercetools’ market leadership
  • Identify market opportunities through an understanding of industry, customer, and competitive trends

Requirements

  • Experience in product marketing or technical marketing
  • Product Management or Engineering background
  • Strong understanding of modern AI architectures, including LLMs, embeddings, inference workflows, and agent-based systems
  • Working knowledge of AI integration patterns (e.g., model context protocols, agent communication protocols, tool calling, API-driven orchestration)
  • Ability to reason about how AI systems interact with platforms, data, and external services, including limitations, latency, security, and compliance considerations
  • Comfortable collaborating with engineers on AI topics and asking the right technical questions to produce accurate, credible messaging
  • Experience in a fast-paced, highly cross-functional, global organization
  • Strategic thinker who builds deep product knowledge, influences roadmaps, and develops compelling launch plans
  • Ability to enable and educate internal audiences to drive meaningful, actionable content
  • Strong storytelling and presentation skills, turn data into a story and a story into a presentation
  • Proven ownership mindset with excellent project management skills and the ability to work independently
  • Track record of turning deliverables into repeatable processes that scale product marketing
  • AI Aptitude: A genuine curiosity for using AI tools to work smarter and more effectively, paired with a drive to learn and put them into practice in your role.
Benefits
  • Comprehensive health benefits for you and your dependents, including access to OpenUp for personalized mental health support
  • Learning and development opportunities including an annual learning budget, access to self-paced learning platforms and language training, personalized coaching, mentorship, and leadership programs
  • Family Leave Plus gives you additional fully paid weeks of parental leave on top of government-provided leave, so you can spend more time with your new addition
  • Our equity participation program allows you to share in our success

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
product marketingtechnical marketingproduct managementengineeringAI architecturesLLMsembeddingsinference workflowsagent-based systemsAPI-driven orchestration
Soft skills
strategic thinkingstorytellingpresentation skillsproject managementcollaborationinfluencingeducationcuriosityindependenceownership mindset