Collectly

Founding Product Marketing Manager

Collectly

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $150,000 - $185,000 per year

About the role

  • Develop positioning and messaging frameworks that clearly differentiate Collectly in the market.
  • Lead GTM plans for new product launches and feature rollouts, including messaging, collateral, and enablement.
  • Create high-impact customer marketing assets; case studies, testimonials, video spotlights, and customer stories.
  • Partner with Sales and Customer Success to amplify customer advocacy and expand adoption.
  • Drive voice-of-customer initiatives, gathering feedback and insights to inform product and marketing strategy.
  • Build and maintain sales enablement resources (battle cards, pitch decks, one-pagers) along with the support of head of sales enablement.
  • Analyze competitive landscape and market trends to refine Collectly's positioning.

Requirements

  • 5+ years of experience in B2B SaaS Product Marketing, Customer Marketing in a SaaS healthcare tech environment.
  • Background in healthcare, RCM, or EHR ecosystems.
  • Strong story telling ability - can translate technical features into clear, compelling customer benefits.
  • Experience building GTM launch plans and enablement assets that drive adoption.
  • Exceptional written and verbal communication skills.
  • Comfortable interviewing customers, building case studies, and creating advocacy programs.
  • Highly collaborative, able to work across Product, Sales, and Marketing.
  • Familiarity with sales enablement tools and platforms.
  • Alignment with Collectly's GTM Values: We are owners - we have humility and put the team first. We know our numbers - we are data-driven and understand how to impact our business internally and our customers' business externally. We are AI powered - we automate easy repetitive tasks and research so we can solve harder problems and have a greater impact. We are one with the Buffalo - we expect that there will be challenges along the way and, like the Buffalo, we confront these challenges head on by running INTO the storm.
Benefits
  • Unlimited PTO: We believe in work-life balance and encourage you to recharge when you need it.
  • Comprehensive Health Coverage: Fully paid medical, dental, and vision insurance for you and your dependents, because your well-being matters to us.
  • Equity Opportunities: Share in our success with stock options - your hard work will drive our growth.
  • Retirement Planning Made Easy: Enjoy a 401(k) with a generous company match to secure your future.
  • Student Loan Support: We help lighten the load with contributions toward your student loans.
  • Competitive Compensation: $150,000 - $185,000 per year
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
B2B SaaS Product MarketingCustomer MarketingGTM launch planssales enablement assetsstorytellingcompetitive analysiscustomer advocacy programscase studiescustomer insightsmarketing strategy
Soft Skills
written communicationverbal communicationcollaborationcustomer interviewingteamworkdata-driven decision makinghumilityadaptabilityproblem-solvingleadership