Clipper Magazine

Managing Director, Direct Mail Strategy

Clipper Magazine

full-time

Posted on:

Location Type: Remote

Location: United States

Visit company website

Explore more

✨ AI Apply
Apply

Job Level

Lead

About the role

  • Grow Valpak Clipp Direct Mail revenue by $50MM+
  • Establish Valpak Clipp as a best-in-class Direct Mail strategy and execution partner
  • Drive measurable improvements in cost per lead, cost per acquisition, and ROI
  • Own all custom Direct Mail program revenues
  • Lead Direct Mail–first strategies for clients with $500K+ annual potential
  • Drive new client acquisition, cross-sell, and upsell initiatives
  • Serve as executive sponsor for key Direct Mail clients
  • Lead Generation campaigns
  • Optimize inventory using PlusOne Data, Postal & Optimization Excellence
  • Integrate Advantage Connect, Residential Targeting, and CTV
  • Own campaign measurement frameworks and reporting

Requirements

  • Senior leadership experience in Direct Mail or performance marketing
  • Proven revenue growth track record
  • Deep knowledge of postal, data modeling, and omnichannel strategy
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
Direct Mailperformance marketingdata modelingomnichannel strategycampaign measurementcost per leadcost per acquisitionROIinventory optimizationlead generation
Soft Skills
leadershipclient acquisitioncross-sellingupsellingstrategic thinkingcommunicationexecutive sponsorship