
Manager, Student Engagement
CLASP
full-time
Posted on:
Location Type: Remote
Location: United States
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Salary
💰 $120,000 - $140,000 per year
Job Level
About the role
- Develop structured communication plans for students at different stages of the journey - at scale and individually as needed.
- Engage students individually and at scale via email, social media, content marketing, text, WhatsApp, podcasts, conferences and events, social media, Reddit, and emerging channels.
- Address objections, clarify program details, and motivate students to complete their applications.
- Develop structured touchpoints (email cadences, group sessions, office hours, AMAs) to maintain momentum.
- Use AI and automation (HubSpot) wherever possible to maximize impact
- Own __clasp.com/students__ site and optimize for conversion
- Launch and manage small role-based communities (e.g., PTs, CRNAs, Rad Techs) to foster connection and peer reinforcement.
- Create newsletters
- Attend virtual and in-person student events to convert interest into completed applications.
- Use database and cohort marketing to continue the dialogue with students even after they have been accepted.
- Systematically collect student feedback and translate insights into improvements across messaging and employer positioning.
- Create scaled student ambassador program to drive more applications via word-of-mouth.
- Host office hours for students regularly
- Collect student testimonials regularly, and deploy them to all relevant channels.
- Translate student insights into playbooks that improve conversion and retention.
- Work collaboratively with Partner Success to ensure goals are met for each partner.
- Run student interviews for new roles when launched.
- Design and execute a comprehensive 360° engagement strategy to convert interested students into completed, placed candidates.
- Manage and optimize the student pipeline, ensuring timely follow-ups and zero drop-off due to operational gaps.
- Track and improve key metrics: application completion, time-to-completion, role-level conversion, and attrition.
Requirements
- 5+ years in recruitment marketing, ideally in Healthcare
- Comfort developing scaled marketing plans to deliver on conversion metrics
- Equally comfortable speaking 1:1 with students as needed (could be up to 20% of your time)
- Strong communicator across email, SMS, and social platforms
- Highly organized and systems-oriented; must be proficient in HubSpot
- Energized by early-stage environments where you build as you go
- Deeply motivated by expanding access to meaningful work.
Benefits
- Competitive cash and equity compensation.
- Health, dental, and vision insurance.
- 401(k) plan and commuter benefits.
- Flexible PTO policy.
- Opportunities to grow and thrive in a fast-paced, mission-driven environment alongside a stellar team.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
recruitment marketingmarketing plansconversion metricsstudent engagementdatabase marketingcohort marketingstudent feedback collectioncommunity managementcontent marketingemail marketing
Soft Skills
strong communicationorganizational skillssystems-orientedcollaborativemotivationaladaptabilityinterpersonal skillsproblem-solvingstrategic thinkingtime management