Clario

Head of Marketing – Mobile App Product

Clario

full-time

Posted on:

Location Type: Remote

Location: Ukraine

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Job Level

Lead

About the role

  • Define and own the overall marketing strategy for EdTech mobile apps
  • Own and optimize product-wide CPA at scale
  • Scale acquisition through continuous experimentation
  • Own marketing performance tracking end-to-end
  • Lead, mentor, and grow the UA and Creative Production teams

Requirements

  • 5+ years of experience in B2C performance marketing (Mobile/Web, Tier-1)
  • Proven track record of managing 7-figure monthly spends with a focus on positive ROI and net profit growth
  • Deep-dive expertise in Meta Ads
  • Strong understanding of Google UAC, TikTok, and other UA sources
  • Hands-on experience solving complex scaling problems
  • Expertise to build and optimize a creative production process/factory
  • Experience leading teams in fast-paced startup environments
Benefits
  • Health insurance
  • Professional development
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
B2C performance marketingMeta AdsGoogle UACTikTokcreative production processscaling problemsmarketing performance trackingCPA optimizationacquisition scalingROI management
Soft Skills
leadershipmentoringteam growthproblem-solvingadaptabilitycommunicationstrategic thinkingcollaborationcreativitytime management