
Digital Marketing Specialist
Civitech
full-time
Posted on:
Location Type: Remote
Location: Texas • United States
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Salary
💰 $95,000 - $117,000 per year
Job Level
Tech Stack
About the role
- Manage and update Civitech’s websites built on WordPress/Elementor.
- Build new web pages and landing pages (Unbounce) to support marketing initiatives and product launches.
- Apply HTML, CSS, and JavaScript updates as needed to enhance site functionality and user experience.
- Monitor website performance, accessibility, and reliability and partner with external developers when necessary.
- Implement SEO and AEO best practices to improve search visibility and organic traffic.
- Build, schedule, and deploy email campaigns in HubSpot.
- Create email templates and ensure brand, accessibility, and mobile formatting standards are met.
- Support audience list segmentation and basic workflow updates under the direction of the Marketing team leadership.
- Track performance metrics and recommend content optimizations based on opens, clicks, engagement, and conversion signals.
- Support UTM tracking, landing page publishing, and digital campaign QA across marketing initiatives.
- Collaborate closely with the team members to develop digital sales and marketing assets.
- Contribute ideas to improve user experience and digital storytelling and identify opportunities to streamline processes.
Requirements
- One or more years of professional experience working in digital marketing, web management, or a related field.
- Familiarity with WordPress, Elementor, and Unbounce.
- Technical or strong interest in learning more technical capabilities over time.
- Basic proficiency with HTML, CSS, and JS.
- Solid understanding of SEO/AEO fundamentals and how to apply them in website and content updates.
- Experience building or supporting email campaigns in HubSpot or similar platforms.
- Strong attention to detail and ability to manage multiple projects and deadlines.
- Clear communicator and collaborative teammate who enjoys problem solving and continuous improvement.
Benefits
- 401(k) plan
- Employee Stock Options
- Employer-paid Life Insurance
- Short/Long Term Disability Insurance
- Flexible Time Off & Paid Company Holidays
- Flexible Spending Account
- Parental Leave
- Flexible Schedules
- Professional Development Stipend
- Monthly Office Upkeep Stipend
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
HTMLCSSJavaScriptSEOAEOemail campaign managementwebsite performance monitoringcontent optimizationdigital marketingweb management
Soft Skills
attention to detailproject managementcommunicationcollaborationproblem solvingcontinuous improvement