Senior Director, Partner Channel Strategy
Cinch Home Services
full-time
Posted on:
Location Type: Remote
Location: Florida • Illinois • United States
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Job Level
About the role
- Develop multi-year channel strategies for Real Estate, Mortgage, Insurance, Utilities, and Emerging verticals.
- Conduct deep market research including TAM/SAM/SOM sizing, competitive benchmarking, pricing analysis, regulatory considerations, and partnership models.
- Identify unmet partner needs, structural inefficiencies, and monetization opportunities within each channel.
- Translate insights into clear strategic priorities and business cases.
- Architect differentiated B2B2C value propositions tailored to each channel.
- Define channel-specific product bundles, pricing strategies, service models, and go-to-market positioning.
- Partner with Product and Operations to design scalable offerings that meet partner requirements and customer expectations.
- Ensure offerings align with profitability thresholds, retention goals, and enterprise growth objectives.
- Lead cross-functional working teams across: Product & Innovation, Marketing & Brand, Sales Enablement, Finance, Legal & Compliance, Customer Experience, and Operations & Technology.
- Translate strategic concepts into actionable roadmaps and defined deliverables.
- Develop financial models and ROI projections for new channel initiatives.
- Drive pilot programs and phased rollouts to validate performance before scaling.
- Serve as strategic advisor to Business Development by providing channel intelligence, developing customized partnership frameworks, and creating differentiated solution narratives.
- Equip Sales and Account Management teams with positioning materials, competitive talking points, and channel-specific playbooks.
- Continuously refine value propositions based on partner feedback and performance data.
- Establish KPIs for channel success including revenue contribution, CAC, attachment rates, conversion metrics, retention and LTV, cost-to-serve.
- Monitor channel performance and recommend structural adjustments.
- Conduct post-launch reviews to improve offering design and scalability.
Requirements
- 12+ years of experience in strategy, channel development, product strategy, management consulting, or B2B2C commercial design.
- Experience operating within complex, multi-stakeholder ecosystems across Real Estate, Mortgage, Insurance, Utilities, Financial Services, or subscription-based service platforms.
- Demonstrated success building differentiated partnership offerings and scalable channel programs.
- Strong financial modeling capabilities including investment cases, unit economics, and ROI analysis.
- Proven ability to lead cross-functional strategic initiatives in highly matrixed organizations.
- Experience at a top-tier management consulting firm (e.g., McKinsey, BCG, Bain, Deloitte Strategy, LEK, Oliver Wyman, or similar) is preferred.
- Experience translating consulting-level strategic rigor into practical, executable roadmaps within operating environments is preferred.
- Prior exposure to private equity–backed or high-growth transformation environments is a plus.
Benefits
- Equal Opportunity Employer
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
financial modelingTAM sizingSAM sizingSOM sizingcompetitive benchmarkingpricing analysisROI analysisinvestment casesunit economicschannel development
Soft Skills
strategic thinkingcross-functional leadershipcommunicationproblem-solvinganalytical skillscollaborationadaptabilitynegotiationstakeholder managementinsight translation