
Senior Manager, Product Marketing
ChowNow
full-time
Posted on:
Location Type: Remote
Location: United States
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Salary
💰 $120,000 - $150,000 per year
Job Level
About the role
- Evolve ChowNow’s product marketing strategy, frameworks, and operating model
- Set portfolio-level positioning and messaging direction across products and packages
- Partner with and support the Product Marketing Manager on launch execution and ongoing initiatives
- Own go-to-market planning for major upcoming releases
- Establish scalable launch playbooks, templates, and best practices in partnership with Enablement
- Define and maintain core narratives, value propositions, and competitive positioning
- Partner with Product to shape roadmap framing, validation, and market readiness
- Translate product capabilities into outcome-driven messaging for restaurant owners and prospects
- Partner with Sales and RevOps on enablement, adoption, and pipeline impact
- Collaborate with Lifecycle, Content, and CRO/Web on integrated storytelling and activation
- Lead competitive intelligence, win/loss insights, and market research
- Establish reporting to measure launch performance, adoption, and revenue contribution
- Serve as a senior marketing voice in cross-functional planning and prioritization
Requirements
- 5-8+ years of product marketing experience in B2B SaaS, marketplace, or technology environments
- Proven success leading and scaling product marketing teams or functions
- Strong experience guiding launches while enabling high-performing individual contributors
- Deep expertise in positioning, messaging, and competitive differentiation
- Solid understanding of sales enablement, lifecycle activation, and funnel performance
- Experience partnering closely with Product, Sales, and RevOps
- Ability to balance strategic leadership with hands-on support when needed
- Strong analytical and storytelling skills
- Comfort operating in high-accountability, fast-moving environments
- Motivation to build durable systems that compound over time
Benefits
- Ongoing training and growth opportunities.
- A "Best Place to Work" winner multiple times where we focus on creating a great employee experience.
- Rock solid medical, dental, and vision plans.
- Mental Health Coverage - we offer several programs to support your mental health and wellness goals.
- Unlimited Paid Vacation. We expect you to work hard, but still enjoy your personal life
- 7 weeks of baby bonding time for all new parents (within the first year of birth or adoption), 8 Weeks of Paid Pregnancy Leave.
- 401(k) Matching
- Employer-contributing student loan assistance program or continuing education reimbursement program
- Employee Stock Incentive Plan.
- Pet insurance for your fur babies
- Consistent & fair leadership: we’ll share info, set clear goals, show you respect, and treat everyone fairly.
- Enough freedom to spread your wings while still holding you accountable.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
product marketinggo-to-market planningcompetitive positioningsales enablementlifecycle activationmarket researchlaunch executionportfolio-level messaginganalytical skillsstorytelling
Soft Skills
strategic leadershipcollaborationcommunicationteam leadershipadaptabilitymotivationhigh-accountabilityhands-on supportproblem-solvingcross-functional planning