
Senior Shopper Marketing Manager
Chobani
full-time
Posted on:
Location Type: Hybrid
Location: New York City • New York • United States
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Salary
💰 $94,000 - $147,950 per year
Job Level
About the role
- Translate brand priorities and campaign ideas into annual, retailer-specific shopper strategies
- Apply clear understanding of retailer buying cycles and activation constraints
- Own retail media strategy and execution across key accounts
- Actively support the selling process with retail buyers
- Develop compelling, data-backed sell-in materials and retail presentations
- Own performance tracking and reporting by product and account
- Leverage key shopper and retail data sources
- Partner closely with the Brand Director to adapt brand campaigns
- Liaise closely with Finance on unit economics and promotional strategies
- Operate comfortably in a build-and-grow phase
Requirements
- Bachelor’s degree in Marketing, Business, or related field
- 5+ years of experience in shopper marketing, trade marketing, or retail strategy within CPG
- Proven experience working directly with Mass, Grocery, and/or Club retailers
- Hands-on experience using Nielsen, Circana, and retailer data
- Strong analytical skills
- Strong creative judgment and ability to adapt brand ideas for retail execution
- Comfortable operating in a lean, growth-stage retail environment
- Excellent communication skills
Benefits
- Health insurance
- 401(k) matching
- Paid time off
- Fertility and childcare assistance
- 12 weeks of parental leave at full pay
- Wellness resources including employee assistance program and fitness discounts
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
shopper marketingtrade marketingretail strategydata analysisperformance trackingsell-in materials developmentretail presentations
Soft Skills
analytical skillscreative judgmentcommunication skillsadaptability
Certifications
Bachelor’s degree in MarketingBachelor’s degree in Business