Digital Marketing Specialist
Cherry Hill Programs
full-time
Posted on:
Location Type: Remote
Location: United States
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Salary
💰 $50,000 - $60,000 per year
Job Level
About the role
- Create, execute and optimize campaigns across Google Ads, Meta Ads, and similar digital advertising platforms
- Monitor budget against performance metrics
- Assist with audience targeting and creative testing
- Contribute to SEO, AEO and broader digital growth initiatives
- Maintain campaign tracking standards, including UTM tagging and attribution accuracy
- Support marketing automation efforts
- Assist with CRM data management and automation initiatives
- Support integrations between marketing platforms and third-party systems
- Assist with Google Tag Manager updates and performance monitoring
- Participate in testing, quality assurance, and optimization of websites and backend marketing systems
- Collaborate with web and UX teams to improve site performance and conversion rates
- Track, analyze, and report on campaign performance using tools such as Google Analytics
Requirements
- At least 18 years of age
- Familiarity with Google Ads, Meta Ads, or similar paid media platforms
- 1–3 years of experience or internship experience in digital marketing, advertising, or a related field
- Proficient in GA4 analytics, marketing metrics, and digital tracking
- Bachelor’s degree in Marketing, Business, Communications, or related field preferred
Benefits
- Comprehensive benefits package including medical, dental and vision benefits
- PTO (Paid Time Off)
- 401K matching (After 1 year of employment)
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Google AdsMeta AdsSEOAEOcampaign trackingUTM taggingmarketing automationCRM data managementGoogle Tag ManagerGA4 analytics
Soft Skills
audience targetingcreative testingcollaborationquality assuranceoptimization