Champions Group Holdings

Marketing

• Own brand marketing for two brands – Develop tailored marketing strategies that align with each brand’s goals, service lines, and market position.
• Drive digital growth – Lead PPC, Google Ads, GLSA, retargeting, and paid search campaigns in partnership with agency partners.
• Be the brand expert – Understand the Seattle home services market, seasonality, competitive landscape, and consumer behavior to position each brand for growth.
• Collaborate with leadership – Partner with General Managers and cross-functional teams (operations, sales, creative) to align campaigns with business needs.
• Execute across channels – Work with internal experts and agencies to launch campaigns across digital, social, reputation, sponsorships, direct mail, radio, and more.
• Analyze and optimize – Track performance metrics, manage budgets, and provide actionable insights to drive incremental leads and revenue.
• Champion brand communication – Lead regular marketing check-ins with leadership to ensure alignment, transparency, and growth-focused initiatives.

Divisional Marketing Manager